Event mastermind Roger Igo is the CEO of The Bell Tower on 34th, based in Houston, TX, which delivers more than 300 events a year, including weddings, corporate gatherings, and large-scale landmark celebrations. Since Igo co-founded The Bell Tower on 34th in 2009, he has overseen approximately $100 million in events. At the time of publishing, the venue has garnered more than 1,000 five-star Google reviews under his leadership and received multiple industry awards for excellence.Igo's debut book, ""Keep on Going: The History of The Bell Tower on 34th,"" shares his entrepreneurial journey and offers insights into the lessons that have shaped his approach to creating extraordinary events and cultivating a thriving business. Igo is a proud alumnus of both CEO Space International and The Disney Institute, where he honed his expertise in business and leadership.He and his wife, Angela Igo, live in Houston. The Igos have two grown children and are active in their community.
""Igo is outstanding. In his thirty years in the entertainment industry, I've had the pleasure of booking his facility, observing his business ethics, and enjoying his musicianship. I have all the respect for his expertise."" -Tim Looney, The Entertainment Company ""This new book is an essential resource for aspiring event planners. It is key for those wanting to start a career in event planning or for those looking to elevate their career in event management. It is filled with industry insights and thoughtful best practices."" -Dr. Dennis Reynolds, Dean of the University of Houston Conrad N. Hilton College of Global Hospitality Leadership and Barron Hilton Distinguished Chair ""Roger Igo's deep industry knowledge shines in this must-have guide. Whether it's a wedding or a corporate party, his advice ensures every detail is covered for lasting memories."" -Jo Ann S. Woodward, Schwartz & Woodward ""If you are looking to learn from the best, look no further than Roger Igo. His analytical point of view helps to break down the most complex weddings and events and presents them as actionable plans. He has not overlooked a single detail of wedding and event planning."" -Laurette Veres, Producer, Bridal Extravaganza Show ""A must-have for hospitality students specializing in event management, this handbook offers practical advice on planning memorable events, mastering logistics, and enhancing guest experiences-essential skills for future professionals."" -Dr. Eunjin Kwon, Associate Professor, Hospitality Management, Lamar University