The Mystique of Running the Public House in England: Quest for El Dorado, 1840-1939

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David W. Gutzke (Missouri State University, USA)

The Mystique of Running the Public House in England

Quest for El Dorado, 1840-1939

David W. Gutzke (Missouri State University, USA)

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Hardback

Forthcoming
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English

Routledge
14 May 2024

Series: Routledge Studies in Modern British History

This book is the first scholarly study to explore economic relations between brewers and publicans in the brewing industry over a century.

Based on overlooked historical evidence, this volume examines over 400 interviews with candidates for public houses, unpublished evidence of royal commissions heard in secrecy, representations of publicans in fiction and film and systematic reading of 15 licensed victuallers’ newspapers. The Mystique of Running the Public House in England situates licensed victualling among upper-working- and lower-middle-class occupations in England and abroad. This book explores why aspiring but untrained individuals sought public house tenancies, notwithstanding high levels of turnovers and numerous bankruptcies among licensed victuallers. Encapsulated in any newcomer’s appraisal was the captivating vision of El Dorado, a nirvana which promised unimaginable wealth, high social status, respectability and social mobility as rewards for those limited in income but not in ambition. Despite the allure of El Dorado, the likelihood of publicans realizing their aspirations was quite as remote as that of fish and chip proprietors, Blackpool landladies and French café proprietors.

This volume will be of great value to students and scholars alike interested in British History, Economic History and Social and Cultural History.

By: David W. Gutzke (Missouri State University USA)
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 229mm, Width: 152mm,
Weight: 660g
ISBN: 9781032589800
ISBN 10: 1032589809
Series: Routledge Studies in Modern British History
Pages: 254
Publication Date: 14 May 2024
Audience: General/trade , College/higher education , Professional and scholarly , ELT Advanced , Primary
Format: Hardback
Publisher's Status: Forthcoming

David W. Gutzke is Emeritus Distinguished Professor of Modern British History at Missouri State University, and author of eight academic books. He has researched social history of drinking with focus on public houses, women, and transnational progressivism. Publications include Pubs and Progressives (2006) and Women Drinking Out Since the Early Twentieth Century (2014). He is a past president of the Alcohol and Temperance History Group.