The MGM Effect

How a Hollywood Studio Changed the World

Steven Bingen, Marc Wanamaker

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Hardback

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English

Rowman and Littlefield
15 July 2022

Film, TV & Radio; Film theory & criticism

Metro-Goldwyn-Mayer’s emblem, which has opened thousands of movies since 1924, is the most recognized corporate symbol in the world. Not just in the entertainment industry, it should be noted, but of any industry, anywhere, in the history of human civilization. But MGM has been a competitively insignificant force in the motion picture industry for nearly as long as it once, decades ago, dominated that industry. In fact, the MGM lion now presides not over movies alone, but over thirty world-class resorts, and is, or has been, also a recognized leader in the fields of real estate, theme parks, casinos, golf courses, consumer products, and even airlines, all around the world. But the MGM mystique remains. This book is a look at what made MGM the Mount Rushmore of studios, how it presented itself to the world, and how it influenced everything from set design to merchandising to music and dance, and continues to do so today.

By: Steven Bingen
With: Marc Wanamaker
Imprint: Rowman and Littlefield
Country of Publication: United States
Dimensions: Height: 262mm, Width: 187mm, Spine: 28mm
Weight: 1.179kg
ISBN: 9781493060542
ISBN 10: 1493060546
Pages: 360
Publication Date: 15 July 2022
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Active

Steven Bingen is an author, archivist, lecturer and Hollywood insider who has written or contributed to dozens of books, articles, and documentaries regarding popular culture, film history, and in particular, Hollywood's physical past, including MGM: Hollywood's Greatest Backlot, Warner Bros.: Hollywood's Ultimate Backlot, Paramount: City of Dreams, and recently, Hollywood's Lost Backlot: 40 Acres of Glamor and Mystery. He lives in Los Angeles

Reviews for The MGM Effect: How a Hollywood Studio Changed the World

"Steve Bingen's The MGM Effect: How a Hollywood Studio Changed the World is thoroughly researched and beautifully illustrated with photographs documenting MGM's history. Bingen's fascinating prose and fine research skills are sure to entertain and educate fans of film history, particularly those interested in classic film.-- ""Hometowns to Hollywood"""