PRIZES to win! PROMOTIONS
Rusty Atkinson is a seasoned technology executive and passionate advocate for ethical leadership. With decades of experience leading high-impact teams in healthcare and technology, he knows firsthand the competitive advantage that comes from doing the right thing even when it's hard. Over his 25+ year career, Rusty has built trusted teams, delivered complex technology solutions, mentored emerging leaders, and shaped organizational cultures where integrity isn't just encouraged-it's expected. He's led from the front lines and the executive suite, proving that character and results are not competing priorities.
""A powerful and practical guide for leaders who want to build a career on a foundation of trust and ethical action. The Integrity Edge isn't just about doing the right thing; it's about unlocking true competitive advantage."" - Mohammad Anwar, CEO of Softway & Culture+, coauthor of the Wall Street Journal bestseller Love as a Business Strategy and Love as a Change Strategy ""When asked what one thing I would tell people about achieving success, I have always said that it's all relationships, and that the foundation of relationships is trust. In The Integrity Edge, Rusty Atkinson gets to the heart of relationships, trust, and more. This is a book I would advise business leaders to buy for themselves and every member of their team. Then talk about it. Get aligned with the principles in The Integrity Edge, and your success, in business and in life, is assured."" - Joe Calloway, author of Be the Best at What Matters Most ""In The Integrity Edge, Rusty distills thirty years of leadership experience into practical frameworks and authentic storytelling. With refreshing transparency, he shares both his triumphs and setbacks-offering invaluable lessons on aligning personal values with professional ambition. The result is a compelling guide for anyone navigating the path of purposeful leadership."" - Dave Wagner, president and CEO, Everbridge ""Every leader should read this book. The Integrity Edge exposes the high cost of compromised leadership and offers a daring alternative: rise with integrity, lead with courage, and win the right way."" - Frank Danna, Wall Street Journal bestselling author and cofounder at Culture+ ""Whether you're a first-time manager or a seasoned executive, The Integrity Edge will help you become a better leader at work (and life). This is an engaging, useful, and practical book. Rusty doesn't hold back. He shares generously. The Integrity Edge is not the kind of book you read and let it collect dust. This is a leadership book that will serve you in all seasons of your journey."" - Ali Merchant, founder of All-In Manager, former head of L&D ""Nothing destroys teams or organizations more quickly than leaders who lack integrity, but how one develops integrity can feel mysterious. Rusty Atkinson not only reveals the stumbling blocks that trip leaders up but also practical ways that leaders can intentionally grow their character. The Integrity Edge should be required reading for every current and aspiring leader."" -Dr. Garland Vance, co-founder of AdVance Leadership
Humanizing Rules
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Hardback
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Not in-store but you can order this
Everyone's Business
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Paperback
$57.95
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Small Business Big Impact
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$42.95 $36.66
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