Create a workplace that attracts and inspires the world’s brightest talent
In Future Work World: How Leaders Can Create Destinations for Talent that Excite, Entice & Engage, Chief Strategy Officer of Cpl and Head of the Future of Work Institute, Barry Winkless, delivers a practical strategy guide for attracting, retaining, and empowering the talent you need to drive your business forward.
Winkless describes the contemporary reality of work, how it is evolving, and how it represents a new opportunity for leaders to create organisations capable of innovation and growth. He explains how to straddle the challenge of building a company that is both a hyper-efficient machine and a healthy living organism.
Inside the book:
Expert analysis of the future of work and what it means for firms of all sizes and in all industries Powerful models developed by the Future of Work Institute that you can implement immediately to improve your organisation’s ability to hire the best people Exciting insights from leading, multinational companies
Perfect for managers, executives, and other business leaders, Future Work World is also a can’t-miss resource for lawmakers, human resources and people professionals, consultants, and anyone else with a stake in recruiting, training, and leading effective workforces.
By:
Barry Winkless (Future of Work Institute Cpl)
Imprint: John Wiley & Sons Inc
Country of Publication: United States
Dimensions:
Height: 231mm,
Width: 158mm,
Spine: 28mm
Weight: 476g
ISBN: 9781394349371
ISBN 10: 1394349378
Pages: 288
Publication Date: 08 March 2026
Audience:
General/trade
,
ELT Advanced
Format: Hardback
Publisher's Status: Active
Acknowledgements xi About Barry xiii Foreword xv Introduction xvii Structure xxi The Structure of the Book xxi Overview of the Parts xxii Random Trips to the Near Future of Work xxv Jump 1: Me and My Cowerka xxviii PART I Mindset 1 Chapter 1 Mindset One: The Systems Architect 7 Welcome to the Curved Evolution 10 The Job System Example 13 The Messy Hybrid Example 14 UDS: Up, Down and Sideways 15 The Ideality Equation 17 Bottom Line 18 Jump 2: Immersive Induction 21 Chapter 2 Mindset Two: The Societal Whisperer 25 The Model 26 The Stages of Spiral Dynamics: The Codes 27 One Code, Many Codes 29 The Leap 30 The DNA of Business 30 Practical Principles on How to Use the Societal Whisperer Mindset 32 Bottom Line 35 Jump 3: TFI 38 Chapter 3 Mindset Three: The Destination Designer 41 Poorly Designed Destinations 42 Design—Nothing New 44 Human Centricity 44 Diverge–Converge 45 DBR: Depth, Breadth and Richness 49 Bottom Line 50 Jump 4: Book Review 53 PART II Metawaves 57 Chapter 4 Workforce 61 Work Salads 62 H-Journeys 69 Wisdom Worlds 78 Jump 5: Disposable Workers 87 Chapter 5 Workplace 91 Flexi Forms 92 Meta Place 99 Wienie Wonders 105 Jump 6: Syndulum—The Company That Fell into the Future 113 Chapter 6 Worktask 119 Idealities Realities 120 Evolving Sensibilities 125 Mixed Ms 132 Jump 7: Ludge 141 PART III Mix 143 Chapter 7 The 3W Mix Desk 147 Introduction 147 Mix Desk Overview 148 Workforce 151 Workplace 153 Worktask 154 Chapter 8 Time to Mix: What's Our Current Mix? 157 Introduction 157 Starting Out: On Your Own or with a Group? 157 Tables and Templates 158 Suggested Approach to Map the 'As Is' (But Use Your Own) 158 Example of an 'As Is' Mix 160 What Have the Romans (I Mean, the Position) Ever Done for Us? 160 Chapter 9 Time to Play 163 Multiple Ways to Play 164 Jump 8: Transformation Index 174 PART IV Move 177 Chapter 10 Next-Level Storytelling 181 First Stop: The TV Show Bible 182 Second Stop: Themes 188 Third Stop: Artefacts 189 Chapter 11 Spotlight Initiatives 193 Creating the Spotlight Initiative: Cheat Sheet 196 A Word on the Power Models: Any Model 198 Do or Do Not. There Is No Try 198 Jump 9: 'Reframement' (The New Retirement) 202 Conclusion 205 Notes 207 Appendices 209 References 237 Index 247
BARRY WINKLESS is Head of the Future of Work Institute Cpl. A recognised expert in now and next of work, he and his multidisciplinary team work with organisations globally to design future work strategies and solutions.
