The Fundamentals of Illustration

Professor Lawrence Zeegen (Ravensbourne University London, UK)

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English

Bloomsbury Visual Arts
03 September 2020

Graphic design; Illustration

Series: Fundamentals

The Fundamentals of Illustration 2nd Edition by Lawrence Zeegen introduces students to the subject of illustration, taking them through the key skills and practical processes required for the study of this exciting degree course.

This edition has been updated with a wealth of fresh visuals and contemporary case studies. It includes new and revised content and examples that reflect the changes and developments in the discipline over the past few years. Current visual approaches are examined and evaluated, along with new chapters on visual thinking, idea generation and the illustrator as an artist.

A chapter on the professional practice of a freelance designer helps students to understand the realities of this creative career path.

Each chapter concludes with a case study, which outlines a brief and then describes each stage of the process, from the illustrator's initial response to the completion of the project. The case studies feature the work of: John Clementson, Tim Vyner, Olivier Kugler, Damian Gascoigne, Ben Kelly and Howard Read. The book also contains a series of interviews with practising illustrators such as Autumn Whitehurst, Stina Persson and Anthony Burrill.

By: Professor Lawrence Zeegen (Ravensbourne University London UK)
Imprint: Bloomsbury Visual Arts
Country of Publication: United Kingdom
Edition: 3rd edition
Dimensions: Height: 228mm, Width: 200mm, Spine: 14mm
Weight: 520g
ISBN: 9781474240390
ISBN 10: 1474240399
Series: Fundamentals
Pages: 176
Publication Date: 03 September 2020
Audience: College/higher education , General/trade , A / AS level , ELT Advanced
Format: Paperback
Publisher's Status: Active

Lawrence Zeegen is an illustrator, educator and writer. He is currently Head of School for the School of Communication Design at Kingston University where he leads undergraduate and postgraduate courses in animation, film-making, graphic design, illustration and screen design for film and TV.

Reviews for The Fundamentals of Illustration

The book truly lives up to its title: It's all about the fundamentals, and it covers all the bases. It goes into depth about medium choices, different kinds of illustration (editorial, publishing, advertising, etc) and self-promotion ... great for a young student who might be thinking about getting into illustration, or perhaps someone who wants to start a new craft with a clear view of how the illustration industry operates. The book also poses questions to get you thinking, and exercises to get you creating. But I think the thing I like the best is the objectivity in which the material is presented. It's honest, sharing the ins and outs, ups and downs to everything it offers. It lets you make the call. * Penelope Dullaghan, Illustration Friday, 2012 *