The Franchise Fix: The Business Systems Needed to Capture the Power of Your Food Franchise

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Aicha Bascaro Aziz Hashim

The Franchise Fix

The Business Systems Needed to Capture the Power of Your Food Franchise

Aicha Bascaro, Aziz Hashim

$32.99

Paperback

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English

Morgan James Publishing llc
12 June 2018

Entrepreneurship; Franchises; Food manufacturing & related industries

Franchisees learn how to:

Hire the right people and keep them longer

Manage their food, labor, and other costs

Build an effective local store marketing plan

Make sure that the money that comes in makes it to the bank

Leverage their franchisor resources

Reduce their stress and increase their profits

By: Aicha Bascaro
Foreword by: Aziz Hashim
Imprint: Morgan James Publishing llc
Country of Publication: United States
Dimensions: Height: 215mm, Width: 139mm, Spine: 13mm
Weight: 286g
ISBN: 9781683507482
ISBN 10: 1683507487
Pages: 220
Publication Date: 12 June 2018
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Aicha Bascaro is a 25+ year veteran in the food industry who started as a delivery driver and, through the years, was promoted to Area Supervisor, Franchise Consultant, Director, and Brand Vice President. She ran an organization for a franchisee and even built her own prototype brand. She has worked on brands like Domino’s, Popeye’s Louisiana Kitchen, and Olive Garden. In recent years, she has focused on her independent consulting business. Aicha is originally from Guatemala, and speaks three languages. She lives in Atlanta, Georgia with her husband, Glenn, and her kids Zoe, Ali, and Avery.