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The Formula: The Science Behind Why People Succeed or Fail

Albert-Laszlo Barabasi



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13 November 2018
Psychology; Cognitivism, cognitive theory; Entrepreneurship; Advice on careers & achieving success; Popular psychology
In this pioneering examination of the scientific principles behind success, a leading researcher reveals the surprising ways in which we can turn achievement into success.

Too often, accomplishment does not equate to success. We did the work but didn't get the promotion; we played hard but weren't recognized; we had the idea but didn't get the credit. We've always been told that talent and a strong work ethic are the key to getting ahead, but in today's world these efforts rarely translate into tangible results. Recognizing this disconnect, Laszlo Barabasi, one of the world's leading experts on the science of networks, uncovers what success really is: a collective phenomenon based on the thoughts and praise of those around you.

In The Formula, Barabasi highlights the vital importance of community respect and appreciation when connecting performance to recognition - the elusive link between performance and success. By leveraging the power of big data and historic case studies, Barabasi reveals the unspoken rules behind who truly gets ahead and why, and outlines the twelve laws that govern this phenomenon and how we can use them to our own advantage.

Unveiling the scientific principles that drive success, this trailblazing book offers a new understanding of the very foundation of how people excel in today's society.
By:   Albert-Laszlo Barabasi
Imprint:   Pan
Country of Publication:   United Kingdom
Dimensions:   Height: 234mm,  Width: 154mm,  Spine: 25mm
Weight:   426g
ISBN:   9781509843541
ISBN 10:   150984354X
Pages:   320
Publication Date:   13 November 2018
Recommended Age:   From 18 years
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Albert-Laszlo Barabasi is the Robert Gray Dodge Professor of Network Science and a Distinguished University Professor at Northeastern University, where he directs the Center for Complex Network Research and holds appointments in the Department of Medicine at Harvard Medical School and the Central European University in Budapest. A native of Transylvania, Romania, he received his Masters in Theoretical Physics at the Eoetvoes University in Budapest, Hungary and Ph.D. at Boston University.

Reviews for The Formula: The Science Behind Why People Succeed or Fail

Barabasi will indelibly transform the way we all think about success -- Alex Pentland, author of <i>Social Physics</i> and Toshiba Professor at MIT In his new book, Laszlo Barabasi delights us with the stories and mechanisms that explain success in our achievement-obsessed society -- Cesar A. Hidalgo, author of <i>Why Information Grows </i>and Director of the Macro Connections group at the MIT Media Lab Writing in a lively fashion, he illuminates broad principles that explain how people in all fields - from entrepreneurs to scientists to athletes to artists - achieve success. -- Nicholas Christakis, co-author of <i>Connected</i> and the Sol Goldman Family Professor of Social and Natural Science at Yale University A fascinating new book * Bloomberg Businessweek * It's rare that a book about success turns out to be such a page-turner, but there you go. File [The Formula] away with Freakonomics or Outliers * Geekwire * This is not just an important but an imperative project: to approach the problem of randomness and success using the state-of-the-art scientific arsenal we have. Barabasi is the person -- Nassim Nicholas Taleb, bestselling author of <i>Skin in the Game</i>

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