The End of Music

The Death of the Dream of Independent Musicians

Matti Charlton

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Paperback

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English

Matti Charlton
25 December 2023

Music; Music reviews & criticism; Reference works; Music industry

In 'The End of Music, ' author Matti Charlton explores the transformative impact of digital platforms and the democratization of music production, distribution, and the music services sector. With an unflinching examination of the challenges faced by musicians and artists today, this eye-opening book delves into the overwhelming oversupply of music content, the negligible revenue streams from streaming platforms, and the industry's relentless pursuit of meaningful return on investment (ROI).

Charlton navigates the landscape of market saturation, deftly examining the struggles of emerging artists amidst the COVID-19 pandemic's detrimental impact on live performances. Shedding light on the DIY culture and the emerging trends in musician consumer behavior, the book uncovers the unrealistic expectations surrounding ROI in the music industry.

Drawing from expert opinions and concrete proof, 'The End of Music' uncovers the stark reality of market saturation and the dwindling viability of traditional revenue streams. It explores innovative strategies and the urgent need for diversified revenue streams as musicians navigate this ever-evolving industry.

With a laser focus on revenue, streaming, and the evolving music industry, this essential read compels musicians, industry professionals, and music enthusiasts to confront the industry's challenges head-on. 'The End of Music' offers a thought-provoking call to action for musicians, underscored by emerging trends, market saturation, and the urgent need for adaptation. Brace yourself for a captivating journey through the music services sector, where the quest for meaningful return on investment confronts the undeniable reality of industry transformation.

By: Matti Charlton
Imprint: Matti Charlton
Dimensions: Height: 229mm, Width: 152mm, Spine: 8mm
Weight: 204g
ISBN: 9781998332205
ISBN 10: 1998332209
Pages: 146
Publication Date: 25 December 2023
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Reviews for The End of Music: The Death of the Dream of Independent Musicians

"""As a die-hard music fan, 'The End of Music' struck a powerful chord with me. Charlton's unflinching exploration of the music industry's challenges had me hooked from page one. Their depth and breadth of research, combined with their compelling writing style, make this book an absolute must-read for any music lover seeking a behind-the-scenes look at the harsh realities of the digital age. Prepare to be enlightened and captivated!"" DieHardJane ""Having spent years in the music industry, I thought I knew it all until I read 'The End of Music.' Charlton's comprehensive analysis of market saturation, evolving revenue models, and the impact of COVID-19 blew me away. Their ability to articulate the complex dynamics makes this book a game-changer for anyone involved in the music business. Whether you're a seasoned professional or just starting out, this book will challenge your perceptions and inspire you to innovate."" JohnOfTheIndustry ""As an aspiring musician, 'The End of Music' hit me right in the heart. Charlton's heartfelt portrayal of the challenges faced by emerging artists like me resonated deeply. Their insights into the DIY culture, overwhelming competition, and the need for innovative strategies were eye-opening. Through their book, I found solace, inspiration, and valuable guidance. This is a must-read for any upcoming artist navigating the tumultuous music industry."" Sara Fable ""As a busy executive, I rarely find books that captivate me outside my field, but 'The End of Music' did just that. Charlton's shrewd analysis of market dynamics, revenue streams, and adaptation strategies in the music industry blew my mind. Their ability to distill complex concepts into accessible insights is truly commendable. Whether you're a music enthusiast or a business professional seeking lessons in resilience, this book will leave you craving for more."" ExecuMike"