The Economics of Information Technology: An Introduction

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Hal R. Varian (University of California, Berkeley) Joseph Farrell (University of California, Berkeley)

The Economics of Information Technology

An Introduction

Hal R. Varian (University of California, Berkeley), Joseph Farrell (University of California, Berkeley), Carl Shapiro (University of California, Berkeley)

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English

Cambridge University Press
03 January 2005

Economics & Business; Information technology industries

Series: Raffaele Mattioli Lectures

The Economics of Information Technology is a concise and accessible review of some of the important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. These factors combine to produce some unique behavior. The book consists of two parts. In the first part, Professor Varian outlines the basic economics of these industries. In the second part, Professors Farrell and Shapiro describe the impact of these factors on competition policy. The clarity of the analysis and exposition makes this an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas.

By: Hal R. Varian (University of California Berkeley), Joseph Farrell (University of California, Berkeley), Carl Shapiro (University of California, Berkeley)
Imprint: Cambridge University Press
Country of Publication: United Kingdom
Dimensions: Height: 216mm, Width: 6mm, Spine: 140mm
Weight: 140g
ISBN: 9780521605212
ISBN 10: 0521605210
Series: Raffaele Mattioli Lectures
Pages: 112
Publication Date: 03 January 2005
Audience: Professional and scholarly , College/higher education , Undergraduate , Primary
Format: Paperback
Publisher's Status: Active

Hal R. Varian is the Class of 1944 Professor at the School of Information Management and Systems, the Haas School of Business, and the Department of Economics at the University of California, Berkeley. Joseph Farrell is Professor of Economics in the Department of Economics at the University of California, Berkeley. He has served as Deputy Assistant Attorney General and Chief Economist at the Anti-Trust Division, US Department of Justice, 2000-2001. Carl Shapiro is the Transamerica Professor of Business Strategy at the Haas School of Business at the University of California at Berkeley. He also is Director of the Institute of Business and Economic Research, and Professor of Economics in the Economics Department at the University of California, Berkeley.