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Non-Bullshit Innovation: Radical Ideas from the World's Smartest Minds

David Rowan

$39.99

Hardback

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Bantam Press
16 May 2019
Social forecasting, future studies; Business strategy; Business innovation; International business; Industrial applications of scientific research & technological innovation
'In this remarkable book, David Rowan tells a story of transformation- how an organisation has found a new way of doing things through innovation driven by ruthless entrepreneurial imagination. What is especially useful is that he does not just stick with small startups, let alone dreamy inventors . He finds innovation in big companies and even within governments.' - Matt Ridley, The Times __________________________ David Rowan travels the globe in search of the most exciting and pioneering startups building the future. He's got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and countless other ambitious entrepreneurs disrupting businesses in almost every sector. And yet too often the companies they're disrupting don't get it. They think they can innovate through jargon- with talk of change agents and co-creation gurus, ideas portals and webinars, make-a-thons and hackfests, paradigm shifts and pilgrimages to Silicon Valley. It's mostly pointless innovation theatre - corporate nonsense that has little to do with delivering real change. But during this quest he's also discovered some genuinely exciting and transformative approaches to innovation, often in places you might least expect.

Get ready for- The airline that rewards passengers for walking their dog The bank that performs surgery The country that's an app store And many more.

Packed full of tips for anyone looking for radical ways to adapt and thrive in the digital age, this carefully curated selection of stories will reveal ideas for creating genuine innovation from some of the world's most inspiring leaders. ___________________________
By:   David Rowan
Imprint:   Bantam Press
Country of Publication:   United Kingdom
Dimensions:   Height: 240mm,  Width: 162mm,  Spine: 35mm
Weight:   611g
ISBN:   9781787631182
ISBN 10:   1787631184
Pages:   384
Publication Date:   16 May 2019
Audience:   College/higher education ,  Professional and scholarly ,  Primary ,  Undergraduate
Format:   Hardback
Publisher's Status:   Active

David Rowan was founding Editor-in-chief of WIRED's UK edition and technology columnist for The Times, GQ, Conde Nast Traveller and The Sunday Times. He travels excessively to meet crazy-driven startup entrepreneurs who are reinventing every industry in fascinating ways. Fortune 100 companies regularly hire him to explain how these startups plan to kill their businesses, and he invests these speaking fees holistically in startups that plan to kill the corporates' businesses. David founded Voyagers.io to build meaningful community through magical travel adventures. And he's still searching for the future.

Reviews for Non-Bullshit Innovation: Radical Ideas from the World's Smartest Minds

Wired UK seems to have provided Rowan, who was its founding editor, with an enviable launch pad from which he blasts off to talk to the world's most innovative people and companies. He does not squander the opportunity...Rowan's quest for non-bullshit strategies that can really deliver takes him from Tallinn to Hangzhou. It is an entertaining quest, well told, and illustrated with plenty of fresh examples from beyond the usual well-worn Silicon Valley legends. * FT Business Books of the Month * In Non-Bullshit Innovation, Rowan combines the deeply researched narrative of a great investigative journalist with the practical punch of a top keynote speaker and delivers a book that is both a deeply engrossing read and a hugely valuable guide. No bullshit. * </i>Dan Cobley, serial entrepreneur, former Google UK MD * Perfectly observed, painfully funny and brutally honest, David Rowan has written a book which goes where no one dared to go. Its wisdom will save you a decade of heartache, confusion and self deception. It is the front line in the fight back towards sanity and the Innovation conversation can never be the same again. * </i>Mark Adams, Chief Innovation Officer, <i>VICE * Massively recommend 'David Rowan's new book 'Non-Bullshit Innovation' - it does exactly what the title promises, showing the best examples of real business innovation, with no guff at all. * Rohan Silver, Co-Founder of Second Home * In his meticulously researched and persuasive book, David Rowan makes a compelling case for what innovation really looks like. It's jam packed with tangible tips on how to create the right environment for good ideas to flourish and concrete examples of how the best in the world manage to make things that make a difference. -- Hannah Fry, author of Hello World: How to Be Human in the Digital Age


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