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The Big Switch

Rewiring the World, from Edison to Google

Nicholas Carr

$27.95

Paperback

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English
Norton
12 July 2013
"Hailed as ""the most influential book so far on the cloud computing movement"" (Christian Science Monitor), The Big Switch makes a simple and profound statement: Computing is turning into a utility, and the effects of this transition will ultimately change society as completely as the advent of cheap electricity did.

In a new chapter for this edition that brings the story up-to-date, Nicholas Carr revisits the dramatic new world being conjured from the circuits of the ""World Wide Computer."""

By:  
Imprint:   Norton
Country of Publication:   United States
Dimensions:   Height: 211mm,  Width: 140mm,  Spine: 20mm
Weight:   232g
ISBN:   9780393345223
ISBN 10:   039334522X
Pages:   250
Publication Date:  
Audience:   General/trade ,  General/trade ,  ELT Advanced ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Nicholas Carr is the author of Does IT Matter? The former executive editor of the Harvard Business Review, he has written for The New York Times, the Financial Times, Wired and other publications. Author blog: www.roughtype.com

Reviews for The Big Switch: Rewiring the World, from Edison to Google

Carr stimulates, provokes and entertains superbly. -- Information Age The Big Switch is thought-provoking and an enjoyable read, and the history of American electricity that makes up the first half of the book is riveting stuff. -- New York Post Exceedingly good. -- TechWorld Mr. Carr's provocations are destined to influence CEOs and the boards and investors that support them as companies grapple with the constant change of the digital age. -- Wall Street Journal The best read so far about the significance of the shift to cloud computing. -- Financial Times Future Shock for the Web-apps era...Compulsively readable-for nontechies, too-as it compellingly weaves together news stories, anecdotes, and data. -- Fast Company


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