As a contributing editor at Wired, Frank Rose has covered Sony's gamble on PlayStation 3 to the posthumous career of Philip K. Dick. His other books include West of Eden. Author website: www.frankrose.com Book website: www.artofimmersion.com Twitter: @frankrose
An intriguing snapshot of where media will continue to move in the near future-great for rabbit-hole spelunkers. -- Kirkus Reviews Like Marchall McLuhan's groundbreaking 1964 book, Understanding Media, this engrossing study ... is an essential read. -- Library Journal A highly readable, deeply engaging account of shifts in the entertainment industry that have paved the way for more expansive, immersive, interactive forms of fun. -- Henry Jenkins