The AI Illusion: Why Machines Aren't Creative

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Luc Julia (¿cole Nationale Sup¿rieure des T¿l¿communications de Paris; Marie Curie University, France)

The AI Illusion

Name: The AI Illusion
Price: 52.95 AUD
Availability: PreOrder
ISBN: 9781394412174

Why Machines Aren't Creative

Luc Julia (¿cole Nationale Sup¿rieure des T¿l¿communications de Paris; Marie Curie University, France)

$52.95

Hardback

Forthcoming
Pre-Order now

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English

John Wiley & Sons Inc
31 March 2026

Ethical & social aspects of computing; Artificial intelligence; Human-computer interaction

Discover the truth behind AI's most dangerous myth: that machines can truly create

In The AI Illusion: Why Machines Aren't Creative, Luc Julia, co-creator of Siri and Chief Scientific Officer for the Renault Group, dismantles the hype surrounding generative AI by revealing what these technologies can actually do (as of today) versus what their promoters claim. Drawing on over 35 years' experience in the tech industry, Julia exposes the fundamental truth that generative AI doesn't create – it recombines existing data in response to prompts, producing impressive but ultimately derivative outputs that lack genuine creativity and understanding.

This essential guide takes readers on a comprehensive journey through AI's past, present, and future, systematically debunking seven pervasive myths that shape public perception of artificial intelligence. Julia examines the technical limitations, societal implications, and environmental costs of generative AI while providing practical insights into how these tools function and where they're headed.

The book:

Reveals the technical reality behind generative AI's ""hallucinations,"" biases, and inability to reason or understand language Exposes the environmental disaster created by energy-intensive AI training and deployment processes Analyzes the economic and employment impacts of AI adoption across industries and society Demonstrates why artificial general intelligence (AGI) remains scientifically impossible with current approaches Provides actionable solutions for more responsible AI development and regulation

Perfect for technology professionals, business leaders, policymakers, and curious readers trying to understand AI's true capabilities and limitations, The AI Illusion offers a clear-eyed perspective to help you navigate our AI-influenced future. It provides the critical thinking tools you'll need to see past the marketing hype and science fiction fantasies that dominate AI discourse.

By: Luc Julia (¿cole Nationale Sup¿rieure des T¿l¿communications de Paris; Marie Curie University France)
Imprint: John Wiley & Sons Inc
Country of Publication: United States
Dimensions: Height: 231mm, Width: 158mm, Spine: 20mm
Weight: 363g
ISBN: 9781394412174
ISBN 10: 1394412177
Pages: 192
Publication Date: 31 March 2026
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Forthcoming

LUC JULIA, PHD, served as the Chief Scientific Officer of the Renault Group and is a co-creator of Siri that he directed at Apple. He’s a serial entrepreneur, the former Chief Technologist of Hewlett-Packard, and the former Senior VP of Innovation at the Strategy and Innovation Center at Samsung. He holds a doctorate in Computer Science from the École Nationale Supérieure des Télécommunications de Paris.