Digital Services in the 21st Century

A Strategic and Business Perspective

Antonio Sanchez, Belen Carro

$213.95

Hardback

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English

Wiley-IEEE Press
19 May 2017

Postal & telecommunications industries; Communications engineering & telecommunications

Series: The ComSoc Guides to Communications Technologies

Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers.

Includes services, underlying technologies, and internal capabilities for social network advertising Covers market dynamics that determine the successes and failures of service offerings Discusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry

By: Antonio Sanchez, Belen Carro
Imprint: Wiley-IEEE Press
Country of Publication: United States
Dimensions: Height: 236mm, Width: 160mm, Spine: 23mm
Weight: 544g
ISBN: 9781119314851
ISBN 10: 1119314852
Series: The ComSoc Guides to Communications Technologies
Pages: 240
Publication Date: 19 May 2017
Audience: Professional and scholarly , Undergraduate
Format: Hardback
Publisher's Status: Active

Antonio Sánchez works in one of the largest multinational telecommunications operator (Europe and Americas), and is an Honorary Collaborator at the University of Valladolid, Spain. He earned his MSc in Telecommunications Engineering and PhD in Telecommunications from the University of Valladolid. Dr. Sánchez is an IEEE Senior Member, and editor of IEEE Communications Magazine. Belén Carro is an Associate Professor at the University of Valladolid, Spain, as well as the Director of Communication Services and Networks research group. She earned her MSc in Telecommunications Engineering and PhD in Telecommunications from the University of Valladolid. She has been guest editor for IEEE Network, IEEE Wireless Communications, and IEEE Communications Magazine.