Synchronization and Title Sequences

Audio-Visual Semiosis in Motion Graphics

Michael Betancourt (Savannah College of Art and Design, USA)

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English

Routledge
12 December 2019

Film, TV & Radio; Media studies; Graphical & digital media applications

Series: Routledge Studies in Media Theory and Practice

Synchronization and Title Sequences proposes a semiotic analysis of the synchronization of image and sound in motion pictures using title sequences. Through detailed historical close readings of title designs that use either voice-over, an instrumental opening, or title song to organize their visuals—from Vertigo (1958) to The Player (1990) and X-Men: First Class (2011)—author Michael Betancourt develops a foundational framework for the critique and discussion of motion graphics’ use of synchronization and sound, as well as a theoretical description of how sound-image relationships develop on-screen.

By: Michael Betancourt (Savannah College of Art and Design USA)
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 216mm, Width: 138mm,
Weight: 195g
ISBN: 9780367890391
ISBN 10: 0367890399
Series: Routledge Studies in Media Theory and Practice
Pages: 156
Publication Date: 12 December 2019
Audience: College/higher education , Primary
Format: Paperback
Publisher's Status: Active

Introduction; 1: The Progressive Myth; 2: A Precarious Balance; 3: The Tilt in the States; 4: Federal Repercussions; 5: The Anomalous Counterweight; 6: Beveling the Congress; 7: The Deliberation to End All Deliberations; Epilogue

Michael Betancourt is a theorist, historian, and artist concerned with digital technology and capitalist ideology. He is the author of The ____________ Manifesto, The History of Motion Graphics, Beyond Spatial Montage, Glitch Art in Theory and Practice , Semiotics and Title Sequences, and The Critique of Digital Capitalism. He has exhibited internationally, and his work has been translated into Chinese, French, German, Greek, Italian, Japanese, Persian, Portuguese, and Spanish, and published in journals such as The Atlantic, Make Magazine, CTheory, and Leonardo .