Strategic Management in the Garment Industry

Gordana Colovic

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Paperback

Forthcoming
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English

CRC Press
26 December 2025

Fashion & textiles: design; Business strategy; Production & quality control management; Textile industries; Materials science

From supply chain finesse to market triumph, this book covers the advancements in business strategy and presents a multidisciplinary approach to strategic management in the garment industry. The subject matter of this book discusses –

Strategic management Strategic marketing in garment industry Strategic methods Organizational behaviour

Print edition not for sale in South Asia (India, Sri Lanka, Nepal, Bangladesh, Pakistan and Bhutan)

By: Gordana Colovic
Imprint: CRC Press
Country of Publication: United Kingdom
Dimensions: Height: 229mm, Width: 152mm,
ISBN: 9781032760728
ISBN 10: 1032760729
Pages: 200
Publication Date: 26 December 2025
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Paperback
Publisher's Status: Forthcoming

Gordana Colovic is Professor at the College of Textile-Design, Technology and Management in Belgrade. She has authored 4 books and her papers have been published in 80 national and international journals.