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Strategic Management: Competitiveness and Globalisation with Online Stud y Tools 12 months

Dallas Hanson Michael A. Hitt R. Duane Ireland Robert E. Hoskisson


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Cengage Learning Australia
29 September 2016
Business & Economics; Business strategy; Management & management techniques
With an emphasis on global advantage, the text offers a comprehensive examination of regional and international issues to provide a complete, accurate and up-to-date explanation of the strategic management process. New coverage on environmental concerns and emerging technologies as well as examples and cases from Australia, New Zealand and Asia-Pacific serve to engage students while updated international content demonstrates how strategic management is used in the global economy. The text takes a 'resource-based' approach, which requires the examining of a firm's unique bundling of its internal resources. This text is appropriate for upper-level undergrad, usually third year; post grad in Masters courses.
By:   Dallas Hanson, Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson
Imprint:   Cengage Learning Australia
Country of Publication:   Australia
Edition:   6th Revised edition
Dimensions:   Height: 254mm,  Width: 216mm,  Spine: 20mm
Weight:   1.100kg
ISBN:   9780170373159
ISBN 10:   0170373150
Publication Date:   29 September 2016
Audience:   Adult education ,  Tertiary & Higher Education
Format:   Mixed media product
Publisher's Status:   Active

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