This book looks at two technological advancements in the area of e-commerce, which dramatically seem to change the way consumers shop online. In particular, they automate certain crucial tasks inherent in the ‘shopping’ activity, thereby relieving consumers of having to perform them. These are shopping agents (or comparison tools) and automated marketplaces. It scrutinizes their underlying processes and the way they serve the consumer, thereby highlighting risks and issues associated with their use. The ultimate aim is to ascertain whether the current EU regulatory framework relating to consumer protection, e-commerce, data protection and security adequately addresses the relevant risks and issues, thus affording a ‘safe’ shopping environment to the e-consumer.
By:
Christiana Markou Imprint: Routledge Country of Publication: United Kingdom Dimensions:
Height: 246mm,
Width: 174mm,
Weight: 960g ISBN:9781472424273 ISBN 10: 1472424271 Series:Markets and the Law Pages: 280 Publication Date:26 September 2019 Audience:
College/higher education
,
Professional and scholarly
,
A / AS level
,
Further / Higher Education
Format:Hardback Publisher's Status: Active
Christiana N. Markou is an Assistant Professor of the School of Law, European University Cyprus and a practicing lawyer, founding partner of N.Markou & Co LLC, a Cyprus-based law firm.