From the book reviews: Web practitioners working with search engines ... or simply curious fellows who are interested not only in a practical description of things, but also like to think out of the box, will find the book valuable. ... definitely recommend this book to all of my doctoral students, as it stimulates deep thinking on the web qua web as a subject matter. It should be of particular interest also to students and researchers in the new field of web science. (M. Bielikova, Computing Reviews, October, 2014)