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Shopping for Change

Consumer Activism and the Possibilities of Purchasing Power

Louis Hyman Joseph Tohill

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Paperback

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English
ILR Press
20 June 2017
Consuming with a conscience is one of the fastest growing forms of political participation worldwide. Every day we make decisions about how to spend our money and, for the socially conscious, these decisions matter. Political consumers ""buy green"" for the environment or they ""buy pink"" to combat breast cancer. They boycott Taco Bell to support migrant workers or Burger King to save the rainforest. But can we overcome the limitations of consumer identity, the conservative pull of consumer choice, co-optation by corporate marketers, and other pitfalls of consumer activism in order to marshal the possibilities of consumer power? Can we, quite literally, shop for change? Shopping for Change brings together the historical and contemporary perspectives of academics and activists to show readers what has been possible for consumer activists in the past and what might be possible for today's consumer activists.

Contributors Kyle Asquith, University of Windsor; Dawson Barrett, Del Mar College; Lawrence Black, University of York; Madeline Brambilla, Northeastern University; Joshua Carreiro, Springfield Technical Community College, Springfield, MA; H. Louise Davis, Miami University; Jeffrey Demsky, San Bernardino Valley College; Tracey Deutsch, University of Minnesota-Twin Cities; Mara Einstein, Queens College, CUNY; Bart Elmore, University of Alabama; Sarah Elvins, University of Manitoba; Daniel Faber, Northeastern University; Julie Guard, University of Manitoba; Louis Hyman, ILR School, Cornell University; Meredith Katz, Virginia Commonwealth University; Randall Kaufman, Miami Dade College-Homestead Campus; Larry Kirsh, IMR Health Economics, Portland, OR; Katrina Lacher, University of Central Oklahoma; Bettina Liverant, University of Calgary; Amy Lubitow, Portland State University; Robert N. Mayer, University of Utah; Michelle McDonald, Stockton University; Wendy Wiedenhoft Murphy, John Carroll University; Mark W. Robbins, Del Mar College; Jessica Stewart, Cornell University;

Joseph Tohill, York University and Ryerson University; Allison Ward, Queen's University and McMaster University; Philip Wight, Brandeis University
Edited by:   ,
Imprint:   ILR Press
Country of Publication:   United States
Dimensions:   Height: 229mm,  Width: 152mm,  Spine: 22mm
Weight:   454g
ISBN:   9781501709258
ISBN 10:   1501709259
Pages:   392
Publication Date:  
Recommended Age:   From 18 years
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Louis Hyman is an Associate Professor of History at the ILR School of Cornell University, the cofounder of Cornell's History of Capitalism Initiative, and the incoming director of ILR's Institute for Workplace Studies in New York City. He is the author of Debtor Nation: The History of America in Red Ink and Borrow: The American Way of Debt. Joseph Tohill teaches twentieth-century American and Canadian history at York University and Ryerson University.

Reviews for Shopping for Change: Consumer Activism and the Possibilities of Purchasing Power

""Shopping for Change is replete with the documented beliefs that individual and collective political purchasing reduce and redirect the basic reservoir of giant corporate power-the dollars we give them that they use against the people and the planet. Read this book and shop wisely, sometimes shop less, and, increasingly, shop together for your democratic voice.""-Ralph Nader


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