Service Innovations in Tourism: Metaverse, Immersive Technologies, and Digital Twin

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Surabhi Singh

Service Innovations in Tourism

Name: Service Innovations in Tourism
Price: 507.62 AUD
Availability: OutOfStock
ISBN: 9798369347768

Metaverse, Immersive Technologies, and Digital Twin

Surabhi Singh

$634.95 $507.62

Paperback

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English

Business Science Reference
07 March 2024

Hospitality industry

There is a serious issue affecting the tourism sector right now. Traditional service models and approaches are no longer sufficient to meet the evolving needs and expectations of travelers in a world characterized by unpredictability and rapid change. The demand for immersive and unique experiences has pushed this industry to explore innovative solutions. The challenge serves as the backdrop for the book, Service Innovations in Tourism: Metaverse, Immersive Technologies, and Digital Twin . In response to the industry's changing demands, this book offers a visionary solution. It presents a thorough exploration of service innovations in tourism, focusing on the transformative potential of the metaverse, digital twins, and immersive technologies. These cutting-edge innovations are reshaping the tourism landscape, offering travelers exciting new ways to choose accommodations, plan trips, and engage in events. This book goes beyond theoretical exploration into practical guidance that gives academic scholars, practitioners, students, and industry professionals the skills and insights they need to navigate and thrive in this quickly evolving field. Service Innovations in Tourism: Metaverse, Immersive Technologies, and Digital Twin doesn't just address the industry's current challenges; it sets the stage for its sustainable future. Through an in-depth examination of metaverse experiences in travel, virtual adventures, immersive technology, and digital twin models, the book encourages readers to embrace the benefits of these innovations. As this industry undergoes its transition to Industry 5.0, this book is serves as a compass that guides readers toward a new era of service excellence and innovation in tourism, ensuring that they remain at the forefront of this transformative journey.

Edited by: Surabhi Singh
Imprint: Business Science Reference
Country of Publication: United States
Dimensions: Height: 254mm, Width: 178mm, Spine: 17mm
Weight: 562g
ISBN: 9798369347768
Pages: 295
Publication Date: 07 March 2024
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Paperback
Publisher's Status: Active

Surabhi Singh , PhD in Digital Marketing and Consumer Behaviour from AMU, is a Professor and Head–International Relations at GLBIMR, Greater Noida. With 24 years in academics and administration, she has authored 3 books, edited 10, and published over 100 papers in reputed journals. A TEDx speaker and international presenter, she has also served as President of WICCI Ghaziabad City Council. Dr. Singh is an Associate Editor and board member of several journals, PhD guide, and advisor in education and urban infra. Her research spans marketing, analytics, emerging tech, and strategy.