Professor Charles Spence is the world expert in multisensory perception and experience design having spent over 20 years researching how people perceive the world around them at the Crossmodal Research Laboratory at Oxford University. He has consulted for many multinational companies, including Unilever, PepsiCo, Nestle, advising on various aspects of multisensory design, packaging, and branding, and has worked with a number of world-leading chefs, mixologists and baristas, including Heston Blumenthal and Ferran Adri .
Charles Spence is the paragon of the transdisciplinary scholar, a Renaissance man for the digital age. From his base at the Crossmodal Research Lab at Oxford, Professor Spence moves comfortably beyond the confines of experimental psychology and across the disciplines of the humanities, social sciences, design art and industry, while also crossing or merging the senses. Sensehacking is a tour de force of the sensory studies literature, a synthesis without equal. This book contains lots of helpful tips about how to use your senses to lead a healthier, happier life (and insights into how designers and marketers are only too happy to arrange your senses for you in the interests of moving merchandise), but it above all concerns getting the sensory balance right. Rebalancing the senses and diverse sensations relative to each other is vital to our cognitive, emotional and social well-being, so do get hacking by reading this book from the finest and most innovative multisensory (and intersensory) mind of our times -- David Howes, author of The Sensory Studies Manifesto A fascinating read. Given how pervasive technology has become, the way we relate to our senses could be the most crucial element in creating environments that are conducive to emotional and cognitive well-being. The science shows how we should evolve from an audiovisual dominated world, to one that caters mindfully to all our senses -- Charles Michel, Chef-in-residence at the Crossmodal Research Laboratory, University of Oxford Popular science at its best Wonderfully curious and thought-provoking . . . brilliant Truly accessible, entertaining and informative. On every page there are ideas to set you thinking and widen your horizons In Sensehacking, Charles Spence offers a whole new twist on what it means to 'make sense' of the world around us. Drawing on his renowned expertise in the field of crossmodal science, Professor Spence shares a wealth of insights and practical tips that will help you improve your social, cognitive and emotional well-being through sensory stimulation and management -- Steve Keller, Sonic Strategy Director, Studio Resonate at Pandora An extraordinary compendium of everything you need to know about how to cope with the hidden sensory overload of modern life, engagingly told -- Robin Dunbar, author of How Many Friends Does One Person Need? Charles Spence is a master of the new science of multisensory perception. Each of our senses influences the others, and together they modify our moods, our bodies and the way we think. In Sensehacking, Spence shows us how to leverage sensory input to rebalance and enhance our daily lives. Spence does for the senses what Marie Kondo does for homes - he shows us how to rearrange and declutter our way to better living -- Avery Gilbert, author of What the Nose Knows: The Science of Scent in Everyday Life