Kelsie Hayes is the founder of POPUPFLORIST, a creative floral design company based in New York City. She leads a diverse team of florists that creates on-trend bouquets and floral installments for people and brands. She has collaborated with brands such as Gucci, Prada, Nordstrom, Instagram, and Netflix, and her work has been featured in the New York Times, Vogue, Harper’s Bazaar, Domino, and more.