Gregorio Martín-de Castro is Professor of Management at the Complutense University of Madrid. His research focus is on the intersection between business strategy and the natural environment. He is currently the President of the Business & Society Division of ACEDE – The Spanish Academy of Management. Javier Amores-Salvadó is Associate Professor in the Management Department at the Complutense University of Madrid. His research focus is on the study of firms' environmental strategy and environmental innovation from the strategic management perspective.
'The climate emergency demands that we radically reinvent both the institutions of capitalism and the raison d'etre of business. Regenerative Strategies provides business and government leaders the requisite roadmap to achieve a truly sustainable form of commerce.' Stuart L. Hart, Co-Founder, University of Vermont's Sustainable Innovation MBA Program and author of 'Beyond Shareholder Primacy' 'Regenerative Strategies is a useful addition to recent discussions about the urgency of net positive carbon emission strategies versus reduction or mitigation carbon strategies. Without net positive or regenerative carbon strategies, the world does not currently have a pathway to ensure that average temperature increases are maintained below 2 percent in the 21st Century. The book adds a review of the extant academic literature on the topic and provides examples that will be useful for firms looking for ideas to generate net positive emissions.' Sanjay Sharma, Dean and Professor of Management. Grossman School of Business, University of Vermont