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Radio for the Millions

Hindi-Urdu Broadcasting Across Borders

Isabel Huacuja Alonso

$57.95

Paperback

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English
Columbia University Press
29 March 2023
"From news about World War II to the broadcasting of music from popular movies, radio played a crucial role in an increasingly divided South Asia for more than half a century. Radio for the Millions examines the history of Hindi-Urdu radio during the height of its popularity from the 1930s to the 1980s, showing how it created transnational communities of listeners.

Isabel Huacuja Alonso argues that despite British, Indian, and Pakistani politicians' efforts to usurp the medium for state purposes, radio largely escaped their grasp. She demonstrates that the medium enabled listeners and broadcasters to resist the cultural, linguistic, and political agendas of the British colonial administration and the subsequent independent Indian and Pakistani governments. Rather than being merely a tool of nation building in South Asia, radio created affective links that defied state agendas, policies, and borders. It forged an enduring transnational soundscape, even after the 1947 Partition had made a united India a political impossibility.

Huacuja Alonso traces how people engaged with radio across news, music, and drama broadcasts, arguing for a more expansive definition of what it means to listen. She develops the concept of ""radio resonance"" to understand how radio relied on circuits of oral communication such as rumor and gossip and to account for the affective bonds this ""talk"" created. By analyzing Hindi film-song radio programs, she demonstrates how radio spurred new ways of listening to cinema. Drawing on a rich collection of sources, including newly recovered recordings, listeners' letters to radio stations, original interviews with broadcasters, and archival documents from across three continents, Radio for the Millions rethinks assumptions about how the medium connects with audiences."

By:  
Imprint:   Columbia University Press
Country of Publication:   United States
Dimensions:   Height: 235mm,  Width: 156mm, 
ISBN:   9780231206617
ISBN 10:   0231206615
Pages:   312
Publication Date:  
Audience:   Professional and scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
List of Figures Note on Transliteration Introduction: Tuning In to a Radio History Part I: Radio News And World War II 1. News on the AIR 2. Netaji’s “Quisling Radio” Part II: Music And Postindependence Radio 3. The “Sound Standards” of a New India 4. Radio Ceylon, King of the Airwaves Part III: Dramatic Radio and the 1965 Indo-Pakistan War 5. Radio Pakistan’s Seventeen Days of Drama 6. The AIR Urdu Service’s Letters of Longing Conclusion: Call to Me. Where Are You? Acknowledgments Notes Bibliography Index

Isabel Huacuja Alonso is an assistant professor in the Department of Middle Eastern, South Asian, and African Studies at Columbia University.

Reviews for Radio for the Millions: Hindi-Urdu Broadcasting Across Borders

Radio for the Millions is a fantastic work of radio history and South Asian historiography. It is meticulously researched, making use of an extensive range of archival collections across India, Pakistan, and Sri Lanka, as well as oral-historical interviews with radio broadcasters. Focusing on radio as a medium and following radio waves across the national borders of South Asia, this book is an excellent contribution to the project of decolonizing sound studies and the project of denationalizing South Asian history. -- Amanda Weidman, author of <i>Brought to Life by the Voice: Playback Singing and Cultural Politics in South India</i> This pathbreaking study shows how an attentiveness to the political and cultural potency of radio sounds reframes our understandings of histories in South Asia. Huacuja Alonso illuminates the relationship between aurality and orality, inviting us to lend an ear to voices and sounds on the radio waves that transcend and complicate borders, states, identities, and cultures in South Asia. -- Kama Maclean, University of Heidelberg This ambitious and wide-ranging book takes seriously radio as a medium and music as a central form of sensorial engagement that defied borders and communal affiliations. Spanning India, Pakistan, and Sri Lanka from the colonial to the postcolonial periods, it explains how a subcontinental popular culture endured in spite of multiple partitions. -- Durba Ghosh, Cornell University Radio for the Millions challenges neat historiographies often developed from and/or by state archives. Huacuja Alonso reminds us that the “oral” and “aural” are indeed messy and complicated yet necessary registers for understanding national, political turmoils. Hindi-Urdu broadcast radio has long been a site of both (state) nation-building and (community) place-making by listeners. Radio for the Millions is an exemplary study of why listening is such an integral component of history. -- Dolores Inés Casillas, author of <i>Sounds of Belonging: U.S. Spanish-Language Radio and Public Advocacy</i> Isabel Alonso provides a captivating history of radio that sits at the intersection of sound studies, cultural history, and the politics of nationalism in modern South Asia. In this virtuosic tale, we read about the policymakers, artists, singers, political figures, and poets who inhabited a broader transnational space in South Asia. . . This book will benefit an expansive community of readers, including academic communities in the disciplines of history and ethnomusicology and specifically readers interested in the cultural history of sound and music -- Pouya Nekouei * Not Even Past * Skillfully and imaginatively highlights the place of [radio] in the broader historiographies of nation-building, language, and the public sphere. -- Faiz Ullah * The Book Review (India) * An original and truly fascinating work. * H-Soz-Kult * A fascinating story of the history of radio in South Asia. -- Mehru Jaffer * The Citizen *


  • Joint winner of AIPS Book Prize, American Institute of Pakistan Studies 2023

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