With politics taking centre stage due to the US presidential election, the time is perfect for a reprint of this classic work from Edward Bernays, the father of public relations and political spin and the man who designed the ad campaign that got the United States involved in World War I. Written in 1928, this was the first book to discuss the manipulation of the masses and democracy by government spin and propaganda.
By:
Edward Bernays Imprint: Ig Publishing Country of Publication: United States Edition: New edition Dimensions:
Height: 197mm,
Width: 127mm,
Spine: 13mm
Weight: 137g ISBN:9780970312594 ISBN 10: 0970312598 Pages: 175 Publication Date:09 January 2004 Audience:
General/trade
,
ELT Advanced
Format:Other merchandise Publisher's Status: Active