Practical Frameworks for New-Age Digitalization Business Strategy

Poh Kiong Tee, Bee Lian Song, Ree Chan Ho

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Hardback

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English

IGI Global
02 July 2025

Business strategy; Research & development management; Enterprise software

Summary
Details

In today s digital landscape, businesses must adopt forward-thinking strategies to remain competitive. New-age digitalization implements advanced technologies and integrates them into every aspect of business operations to drive innovation, agility, and customer-centric value. Practical frameworks like digital transformation plans, data-driven decision-making, and platform-based systems become essential tools for organizations navigating this shift. These frameworks provide structured approaches for leveraging emerging technologies, while aligning digital initiatives with strategic business goals. Further research may present new strategies for effective sustainability and scalability. Practical Frameworks for New-Age Digitalization Business Strategy explores digitalization and sustainability practices and their impact on businesses in terms of marketing and management strategies for market demand and sustainable growth. It examines new approaches to market adaptability in the age of digitalization and sustainability. This book covers topics such as cloud computing, data privacy, and management studies, and is a useful resource for business owners, computer engineers, managers, academicians, researchers, and data scientists.

Edited by: Poh Kiong Tee, Bee Lian Song, Ree Chan Ho
Imprint: IGI Global
Dimensions: Height: 254mm, Width: 178mm, Spine: 30mm
Weight: 1.148kg
ISBN: 9798337320182
Pages: 535
Publication Date: 02 July 2025
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Hardback
Publisher's Status: Active