Formally Plunkett's Sports Industry Almanac, this book covers the entire sports and recreation industry, providing competitive intelligence, market research and business analysis. In addition to major sporting leagues and teams, related sectors include sporting goods manufacturing, sports apparel, sporting events broadcasting and retailing. Sports and professional athletes attract companies interested in endorsements, advertising, merchandising and marketing opportunities. Our coverage includes sports business trends analysis and sports industry statistics. Topics include major leagues and their revenues, sports equipment and technologies, sports broadcasting, pay per view, Internet broadcasting, new stadiums, sports league expansion into China and sports related advertising. We also include a sports business glossary and a listing of sports industry contacts, such as industry associations. Next, we profile the world's top 350 teams, leagues, sporting goods retailers, sporting equipment manufacturers and sports sector companies. Profiles include business descriptions and up to 27 executives by name and title. You'll find industry analysis, an overview and market research report of the sports, sporting goods, sports marketing, stadiums, teams and leagues businesses in one value-priced package.
By:
Jack W. Plunkett
Imprint: Plunkett Research, Ltd
Country of Publication: United States [Currently unable to ship to USA: see Shipping Info]
Dimensions:
Height: 279mm,
Width: 216mm,
Spine: 28mm
Weight: 272g
ISBN: 9781647880057
ISBN 10: 164788005X
Pages: 538
Publication Date: 31 August 2023
Audience:
Professional and scholarly
,
Undergraduate
Format: Paperback
Publisher's Status: Active
Introduction 1 How To Use This Book 3 Chapter 1: Major Trends Affecting the Sports & Recreation Industry 7 1) Introduction to the Sports & Recreation Industry 8 2) NFL (National Football League): The Biggest Money in U.S. Sports 10 3) Broadcasting Fees, Digital Access and Investment Savvy Boost MLB (Major League Baseball) 11 4) NBA (National Basketball Association) Goes Global 12 5) NHL (National Hockey League) Expands 13 6) Television Rights Contracts Bring in Lucrative Revenues for Major Sports Leagues 14 7) Soccer (Football) Leagues Around the World Reap Significant Revenues and Sponsorships 14 8) New Sports Stadiums Launched in the U.S./Stadium Sponsorships Offset Costs 16 9) NCAA College Sports Are Immense Revenue Generators, Thanks to Broadcast Rights 16 10) Student Athletes Eligible for Endorsement Fees/ Fight for Compensation and Benefits 17 11) Golf Is a Major Sports Sector/PGA (Professional Golf Association) Plans to Merge with LIV 18 12) Tennis Is a Massive Global Sport for Professionals and Amateurs Alike 19 13) Fantasy Sports Post Growth, with 60 Million Players 20 14) eSports: Electronic Games Become Spectator Sports 21 15) Sports Betting Gains Traction with Online Betting 21 16) Sports Equipment Manufacturers Offer the Latest High-Tech Advantages 22 17) Wearable Sensors Track Exercise Data/Apparel and Shoe Manufacturers Adopt Technologies 23 18) Sports Agents Are Indispensable/Sports Marketing Booms in China 25 19) Sports Licensing Heats Up 25 20) New Video Game Console Technologies and Features Boost Sales 26 21) Virtual Reality/Augmented Reality and 3-D Games Create Opportunities in the Tech Industry/Immersion Games to Grow 28 22) Aging Baby Boomers Will Cause Significant Changes in the Leisure Sector, Including Sports and Activity-Based Travel 29 23) Athletic Footwear Sales Boom, Drawing Big Names from Athletes to Designers 30 24) The Vast Majority of Shoes Sold in the U.S. Are Made Elsewhere 31 25) 3-D Printing and Robotics Revolutionize Manufacture of Shoes and Fabrics 31 26) Exercise Apparel Sales Rise/Athleisure Clothing Sales Soar 32 27) Sports Equipment and Social Media Converge 33 28) The Future of the Sports Industry Will Be Shaped by Technologies and Demographics 33 Chapter 2: Sports & Recreation Industry Statistics 35 Sports & Recreation Industry Statistics and Market Size Overview 36 Global Sports Industry Revenues, 2020-2022 37 Selected U.S. Sports Industry Revenues: 2015-2021 38 Sports Industry, Estimated Sources of Revenue & Expenses, U.S.: 2016-2021 39 U.S. Spectator Sports, Performing Arts & Related Industries, Breakdown of Expenses: 2018-2021 40 Estimated Monthly Sporting Goods Stores Retail Sales, U.S.: 1992- March 2023 41 Overview of the Media Contracts of the Four Big Sports Leagues 42 Sports Industry Employment by Business Type, U.S.: 2019-2023 43 Chapter 3: Important Sports & Recreation Industry Contacts Addresses, Telephone Numbers and Internet Sites 45 Chapter 4: THE SPORTS & RECREATION 400: Who They Are and How They Were Chosen 73 Index of Companies Within Industry Groups 74 Alphabetical Index 84 Index of U.S. Headquarters Location by State 88 Index of Non-U.S. Headquarters Location by Country 91 Individual Profiles on each of THE SPORTS & RECREATION 400 93 Additional Indexes Index of Hot Spots for Advancement for Women/Minorities 506 Index by Subsidiaries, Brand Names and Affiliations 508 A Short Sports & Recreation Industry Glossary 523
Jack W. Plunkett is CEO & Publisher of Plunkett Research, Ltd., a Houston-based provider of market research and industry information in printed and electronic formats. Plunkett Research provides analysis, statistics and other vital data on all major industry sectors, from InfoTech to Retailing to Banking and Internet of Things. Plunkett's client list includes 10,000 leading corporations, universities and government agencies worldwide. Plunkett's products are distributed electronically through subscriptions to its online service, and around the globe by major distributors, including ThomsonReuters.Jack Plunkett is the author of numerous books, including the gold medal-winning The Next Boom: What you absolutely, positively have to know about the world between now and 2025. Plunkett is frequently interviewed as an expert source by publications such as Time magazine, Forbes, The Wall Street Journal, The New York Times and Investor's Business Daily, media outlets such as NPR's Marketplace, ABC, and Marketwatch, as well as local and regional newspapers and national columnists. Plunkett received an Academic Book of the Year Award for his Plunkett's Health Care Industry Almanac, and he was a regional finalist in the Entrepreneur of the Year Awards sponsored by EY.
