Bettina Beinhoff is a lecturer in Applied Linguistics and English Language at Anglia Ruskin University, Cambridge. She holds a PhD in Applied Linguistics and an MPhil in English and Applied Linguistics from the University of Cambridge, where she also worked as a Teaching and Research Associate from 2010 to 2012.
Beinhoff successfully builds upon an existing body of previous studies to lead language attitude and identity research into new territory, one which is likely to become increasingly important in an increasingly globalised world. (John Bellamy, Zeitschrift fur Dialektologie und Linguistik 1/2015)