Orderly Fashion

Name: Orderly Fashion
Price: 42.99 AUD
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ISBN: 9780691171135

A Sociology of Markets

Patrik Aspers

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Paperback

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English

Princeton University Press
06 September 2016

Sociology: work & labour; Economic theory & philosophy

For any market to work properly, certain key elements are necessary: competition, pricing, rules, clearly defined offers, and easy access to information. Without these components, there would be chaos. Orderly Fashion examines how order is maintained in the different interconnected consumer, producer, and credit markets of the global fashion industry. From retailers in Sweden and the United Kingdom to producers in India and Turkey, Patrik Aspers focuses on branded garment retailers--chains such as Gap, H&M, Old Navy, Topshop, and Zara. Aspers investigates these retailers' interactions and competition in the consumer market for fashion garments, traces connections between producer and consumer markets, and demonstrates why market order is best understood through an analysis of its different forms of social construction. Emphasizing consumption rather than production, Aspers considers the larger retailers' roles as buyers in the production market of garments, and as potential objects of investment in financial markets. He shows how markets overlap and intertwine and he defines two types of markets--status markets and standard markets.

In status markets, market order is related to the identities of the participating actors more than the quality of the goods, whereas in standard markets the opposite holds true. Looking at how identities, products, and values create the ordered economic markets of the global fashion business, Orderly Fashion has wide implications for all modern markets, regardless of industry.

By: Patrik Aspers
Imprint: Princeton University Press
Country of Publication: United States
Dimensions: Height: 235mm, Width: 152mm, Spine: 14mm
Weight: 369g
ISBN: 9780691171135
ISBN 10: 0691171130
Pages: 240
Publication Date: 06 September 2016
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Paperback
Publisher's Status: Active

Patrik Aspers is associate professor of sociology at Stockholm University. He is the author of Markets in Fashion.

Reviews for Orderly Fashion: A Sociology of Markets

"""I do hope that economists read this book and realize the potential that such descriptive analysis holds.""--Nick Krafft, Open Economics ""Aspers enlightens readers about the intricacies of the workings of the global fashion market. He has accomplished what he set out to do, to bring together economic, sociological, and fashion theory.""--Wanda K. Cheek, Journal of Family and Consumer Sciences ""[T]his is a very stimulating, well researched and well-written book, which deserves to be read by those interested in fashion, economic sociology and/or sociology in general.""--David Dequech, European Economic Sociology Newsletter"