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Now All We Need Is a Title

Famous Book Titles and How They Got That Way

André Bernard

$29.95

Paperback

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English
WW Norton & Co
08 January 2010
"André Bernard has researched the stories behind more than one hundred of the most famous titles in the English language to produce a fascinating volume rich in literary anecdote and publishing lore. The Great Gatsby was almost titled Trimalchio in West Egg, while some unknown editor told William L. Shirer, """"Please God, don't ask us to publish a book called The Rise and Fall of the Third Reich."""" It's a wonderful romp among the literary monuments.

Raymond Chandler to Alfred A. Knopf: """"I'm trying to think of a good title for you to want me to change."""""

By:  
Imprint:   WW Norton & Co
Country of Publication:   United States
Edition:   New edition
Dimensions:   Height: 178mm,  Width: 130mm,  Spine: 10mm
Weight:   148g
ISBN:   9780393314366
ISBN 10:   0393314367
Pages:   128
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

André Bernard is the trade publisher of Harcourt, a regular columnist for The American Scholar, and the author of Now All We Need Is a Title.

Reviews for Now All We Need Is a Title: Famous Book Titles and How They Got That Way

This small book is truly delightful and will appeal to every prospective writer and anyone interested in the creation of ideas.--Karen Glendinning


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