Cass Sunstein is the Robert Walmsley University Professor at Harvard, where he is founder and director of the Program on Behavioral Economics and Public Policy. A columnist for Bloomberg View, a frequent witness before Congress, and an informal adviser to many public officials in national, state, and local governments, he has served as Administrator of the White House Office of Information and Regulatory Affairs, as a member of the President's Review Group on Intelligence and Communications Technologies, and as an Attorney-Adviser in the U.S. Department of Justice. His many books include the bestseller Nudge (with Richard H. Thaler), Simpler: The Future of Government, and Republic.com.
'Noise may be the most important book I've read in more than a decade. A genuinely new idea so exceedingly important you will immediately put it into practice. A masterpiece' Angela Duckworth, author of Grit 'In Noise, the authors brilliantly apply their unique and novel insights into the flaws in human judgment to every sphere of human endeavour... Noise is a masterful achievement and a landmark in the field of psychology' Philip E. Tetlock, co-author of Superforecasting 'After reading Kahneman, one's thinking about oneself - and one's thinking about thinking - is permanently altered' Samantha Power, author of A Problem from Hell 'The gold standard for a behavioral science book is to offer novel insights, rigorous evidence, engaging writing, and practical applications. It's rare for a book to cover more than two of those bases, but Noise rounds all four - it's a home run. Get ready for some of the world's greatest minds to help you rethink how you evaluate people, make decisions, and solve problems' Adam Grant, bestselling author of Think Again 'The earth has been so fully explored that scientists can't possibly discover a previously unknown mammal the size of an elephant. The same could be said about the landscape of decision making, yet Kahneman, Sibony and Sunstein have discovered a problem as large as an elephant: noise. In this important book they show us why noise matters, why there's so much more of it than we realize, and how to reduce it. Implementing their advice would give us more profitable businesses, healthier citizens, a fairer legal system, and happier lives' Jonathan Haidt, author of The Righteous Mind