Multinationals in China

Business Strategy, Technology and Economic Development

S. Zhang, R. Pearce

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Hardback

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English

Palgrave Macmillan
02 December 2011

International economics; International business; Multinationals

Though it's widely understood that inward foreign direct investment has played a major role in mediating China's emergence into the international economic system, how and why MNEs have implemented their involvement as part of their global strategy is less well understood. This book explores the nature of the MNE in this era of globalization.

By: S. Zhang, R. Pearce
Imprint: Palgrave Macmillan
Country of Publication: United Kingdom
Dimensions: Height: 216mm, Width: 140mm, Spine: 15mm
Weight: 344g
ISBN: 9780230577411
ISBN 10: 0230577415
Pages: 159
Publication Date: 02 December 2011
Audience: Professional and scholarly , Undergraduate
Format: Hardback
Publisher's Status: Active

ROBERT PEARCE is Professor of International Business Emeritus at the University of Reading, UK. He has published extensively in the areas of international business and economics. His current research interests are in the global strategies of MNEs, their creation and application of technology and the application of these aspects of their behaviour to issues in economics His most recent book, co-authored with Marina Papanastassiou is The Strategic Development of Multinationals. SI ZHANG received her doctorate from the University of Reading, UK. She is an associate of the China in Comparative Perspective Network (CCPN) centre at the London School of Economics and Political Science, UK, and the John H Dunning Centre of International Business at the University of Reading.