Multimedia Foundations

Core Concepts for Digital Design

Vic Costello (Elon University, USA)

$145

Paperback

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English

CRC Press
11 July 2023

Media studies; Press & journalism; Digital animation

Whether you are working using text, graphics, photography, sound, motion, or video, Multimedia Foundations covers the skills necessary to be an effective modern storyteller.

Presented in full color with hundreds of vibrant illustrations, this book trains readers in the principles and skills common to all forms of digital media production, enabling the creation of successful, engaging content, no matter what tools are used. Chapters feature useful exercises to cement core concepts and help readers develop planning, collaboration, design, and production skills. This third edition has been fully updated and includes new and revised illustrations, updated coverage of digital asset management and media workflows, a completely rewritten chapter on coding for web and mobile media, and new sections on design thinking, inclusive design, color theory, photography composition, interview and B-roll acquisition techniques, and editing stages and postproduction workflows.

Multimedia Foundations is a comprehensive resource for students in fields such as journalism, film production, animation and game design, web and graphic design, and other areas where modern media is produced.

A website with Instructor and Student Resources for this book includes a glossary of terms, chapter PowerPoints, and sample text banks.

By: Vic Costello (Elon University USA)
Imprint: CRC Press
Country of Publication: United Kingdom
Edition: 3rd edition
Dimensions: Height: 254mm, Width: 178mm,
Weight: 380g
ISBN: 9781138391550
ISBN 10: 1138391557
Pages: 502
Publication Date: 11 July 2023
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Paperback
Publisher's Status: Active

Acknowledgements About the Author Section 1 Multimedia Foundations Chapter 1 Understanding Multimedia Chapter 2 Digital Content and File Management Chapter 3 Project Planning Section 2 Visual Communications Chapter 4 Elements of Visual Design Chapter 5 Principles of Visual Design Section 3 Static Media Chapter 6 Text Chapter 7 Graphics Chapter 8 Photography Section 4 Time-Based Media Chapter 9 Digital Sound and Video Recording Chapter 10 Audio Production Chapter 11 Video Production Chapter 12 Non-Linear Editing Section 5 Interactive Media Chapter 13 User Interface Design By Qian Xu Chapter 14 Coding for Web and Mobile Media By Kelly Furnas Index

Vic Costello is an Associate Professor of Cinema and Television Arts in the School of Communications at Elon University, where he has taught courses in multimedia design and film and video production since 2001. His professional experience includes TV station operations, corporate video, media management, and multi-camera directing and producing of live events and awards shows. Dr. Costello has been a member of the Broadcast Education Association (BEA) for more than 25 years and has served in numerous leadership roles including BEA board president and chair of the BEA Festival of Media Arts. He holds a PhD in Communications from the University of Tennessee-Knoxville, an MA in Communications from Regent University, and a BS in Radio Television from Western Carolina University.