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More Fearless Change: Strategies for Making Your Ideas Happen
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Mary Lynn Manns Linda Rising
More Fearless Change: Strategies for Making Your Ideas Happen by Mary Lynn Manns at Abbey's Bookshop,

More Fearless Change: Strategies for Making Your Ideas Happen

Mary Lynn Manns Linda Rising


Addison-Wesley Educational Publishers Inc

Project management software;
Agile programming;
Software Engineering


336 pages

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A guide to implementing and sustaining change in software organisations, this book covers every stage in the change process that students will one day need: knowledge, persuasion, decision, implementation, and confirmation. The authors help students understand the forces in an organisation that promote and restrict change, and teach strategy for driving participation and buy-in, from start to finish. Readers learn how to plant seeds of change, make proposed changes seem less threatening, sustain momentum, overcome adversity, and celebrate success.

By:   Mary Lynn Manns, Linda Rising
Imprint:   Addison-Wesley Educational Publishers Inc
Country of Publication:   United States
Dimensions:   Height: 231mm,  Width: 179mm,  Spine: 18mm
Weight:   524g
ISBN:   9780133966442
ISBN 10:   0133966445
Pages:   336
Publication Date:   March 2015
Audience:   Professional and scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

Foreword xiii Acknowledgments xv About the Authors xvii Part I: Overview Chapter 1: Introduction 3 Some Insights since Our First Book 6 The New Patterns 11 Chapter 2: Strategize 13 Know Yourself 13 Evolving Vision 14 Concrete Action Plan 15 Low-Hanging Fruit 16 Where to Go Next 16 Chapter 3: Share Information and Seek Help 17 Elevator Pitch 18 Town Hall Meeting 18 Go-To Person 18 Future Commitment 19 Where to Go Next 19 Chapter 4: Inspire Others 21 Emotional Connection 22 Accentuate the Positive 22 Imagine That 22 More Patterns to Inspire 23 Where to Go Next 23 Chapter 5: Target Resistance 25 Pick Your Battles 25 Wake-up Call 26 Myth Buster 26 Easier Path 27 More Patterns and Some Final Thoughts 28 Part II: Stories in Leading Change Enterprise Architecture 31 Community Initiative 35 Part III: The Patterns New Patterns 41 Accentuate the Positive 42 Concrete Action Plan 47 Easier Path 51 Elevator Pitch 55 Emotional Connection 60 Evolving Vision 66 Future Commitment 69 Go-To Person 73 Imagine That 77 Know Yourself 81 Low-Hanging Fruit 86 Myth Buster 90 Pick Your Battles 93 Town Hall Meeting 98 Wake-up Call 102 The Original Patterns 107 Ask for Help 109 Baby Steps 113 Big Jolt 118 Bridge Builder 121 Brown Bag 124 Champion Skeptic 127 Connector 132 Corporate Angel 136 Corridor Politics 139 Dedicated Champion 144 Do Food 147 e-Forum 150 Early Adopter 153 Early Majority 156 Evangelist 159 External Validation 164 Fear Less 167 Group Identity 173 Guru on Your Side 177 Guru Review 180 Hometown Story 183 Innovator 186 Involve Everyone 189 Just Do It 194 Just Enough 198 Local Sponsor 201 Location, Location, Location 204 Mentor 208 Next Steps 212 Persistent PR 215 Personal Touch 218 Piggyback 222 Plant the Seeds 226 The Right Time 229 Royal Audience 232 Shoulder to Cry On 235 Sincere Appreciation 238 Small Successes 244 Smell of Success 247 Stay in Touch 249 Study Group 252 Sustained Momentum 255 Tailor Made 259 Test the Waters 262 Time for Reflection 265 Token 269 Trial Run 272 Whisper in the General's Ear 275 External Pattern References 279 Appendix: Quick Guide to the Patterns 281 Notes 289 Index 297

Mary Lynn Manns is a management professor at University of North Carolina-Asheville, where she was recently awarded Distinguished Professor of Social Relations for her work in change leadership. She has a Ph.D. from De Montfort University in Leicester, United Kingdom, where her thesis focused on the introduction of patterns into organizations. She has continued her work with numerous presentations at a variety of conferences and in organizations that include Microsoft,, Avon, and Proctor & Gamble. Her publications include Fearless Change: Patterns for Introducing New Ideas, co-authored with Linda Rising. At her university, she guides students of all ages in learning the tools (patterns) for leading change and competing as social entrepreneurs. In 2013, Mary Lynn was the commencement speaker who transformed the typical model of speeches by encouraging the graduates to take the first steps toward changing the world as they got off their seats to dance. In her spare time, Mary Lynn helps individuals make personal change by leading Zumba for People with Two Left Feet workouts. Linda Rising is an independent consultant based in Mt. Juliet, Tennessee (just east of Nashville). She has a Ph.D. from Arizona State University in the field of object-based design metrics and a background that includes university teaching and industry work in telecommunications, avionics, and tactical weapons systems. An internationally known presenter on topics related to patterns, retrospectives, the change process, and how your brain works, Linda is the author of a number of publications and four books: Design Patterns in Communications; The Pattern Almanac 2000; A Patterns Handbook; and, co-authored with Mary Lynn Manns, Fearless Change: Patterns for Introducing New Ideas. Linda has been an amateur recorder player for more than 50 years. She and her husband, Karl Rehmer, are part of three performing groups. They also enjoy bike riding, even when the hills in Tennessee are pretty steep. They also serve as board members for Habitat for Humanity of Wilson County. Find more information about Linda at

Praise for More Fearless Change The hard part of change is enlisting the support of other people. Whether a top manager interested in improving your organization's results or a lone developer promoting a better way of working, this book will give you tools and ideas to help accomplish your goal. Best of all, they're presented in small, digestible bits. -George Dinwiddie, independent coach and consultant, iDIA Computing, LLC More Fearless Change is a great book. Through real experiences and concise analysis, Linda and Mary Lynn identify patterns that will help change leaders quantify the situations they often face. From there, they provide practical advice for dealing with and overcoming them. I found every pattern in More Fearless Change took me back to a specific place and time where I struggled to find the right approach to articulate my 'great' new idea and connect with the people around me. I went from conference talks and challenging questions from skeptics to meetings with colleagues where I failed to convey practical new solutions, or to quiet times on my own where I was downright frustrated with my progress. Linda and Mary Lynn have patterns for each that helped me think through to practical, positive solutions and prepare for the future. For a topic as challenging as organization change, it's rare to find a collection of patterns that are as powerful as those you'll find in More Fearless Change. -Neil Johnson, principal hardware consultant, XtremeEDA More secret sauce for positive organizational change! Mary Lynn and Linda make it sound so easy, but using their building blocks, it actually is. With books like these, change agents won't run out of steam while resistors will run out of excuses. -Jochen (Joe) Krebs, author of Going Lean, Agile coach, trainer, speaker, and incrementor Keep the patterns in this book and Fearless Change handy. Whenever you are frustrated by an intractable problem, choose a pattern to try. If you still don't get the desired results, try another. Others will join in your efforts, and you'll feel the satisfaction as small successes start to add up. These patterns transformed me from an ineffective 'voice in the wilderness' to a valued collaborator. -Lisa Crispin, co-author (with Janet Gregory) of Agile Testing: A Practical Guide for Testers and Agile Teams (Addison-Wesley, 2009) and More Agile Testing (Addison-Wesley, 2015) Fearless Change and now More Fearless Change are required reading for my doctoral students. As they explore emerging issues and are learning new concepts and ideas, my students have been able to make significant changes to their professional workplace using these patterns for introducing new ideas. We look forward to Even More Fearless Change. -Fred Grossman, professor and director of doctoral study in computing, Pace University, New York This book, More Fearless Change, is creative work. I use these patterns with my students to take innovation into practice, and also with my collaborators working in industries to promote organizational change. This book is a significant read for people in academia and in the workplace. -Takashi Iba, associate professor, Faculty of Policy Management, Keio University, Japan

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