MCU

The Reign of Marvel Studios

Joanna Robinson, Dave Gonzales, Gavin Edwards

$69.95

Hardback

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English

Miscellaneous
10 October 2023

Film, TV & Radio; Film theory & criticism; Film & movie: styles & genres; Film movie production: technical skills; Marvel Universe

Marvel Entertainment was a moribund toymaker not even twenty years ago. Today, Marvel Studios is the dominant player both in Hollywood and in global pop culture. How did an upstart studio conquer the world? In MCU, beloved culture writers Joanna Robinson, Dave Gonzales, and Gavin Edwards draw on more than a hundred interviews with actors, producers, directors, and writers to present the definitive chronicle of Marvel Studios and its sole, ongoing production, the Marvel Cinematic Universe. For all its outward success, the studio was forged by near-constant conflict, from the contentious hiring of Robert Downey Jr. for its 2008 debut, Iron Man, all the way up to the disappointment of Ant-Man and the Wasp: Quantumania and shocking departures of multiple Marvel executives in 2023. Throughout, the authors demonstrate that the original genius of Marvel was its resurrection and modification of Hollywood’s old studio system. But will it survive its own spectacular achievements? Dishy and authoritative, MCU is the first book to tell the Marvel Studios story in full—and an essential, effervescent account of American mass culture.

By: Joanna Robinson, Dave Gonzales, Gavin Edwards
Imprint: Miscellaneous
Country of Publication: United States
Dimensions: Height: 244mm, Width: 165mm, Spine: 43mm
Weight: 775g
ISBN: 9781631497513
ISBN 10: 1631497510
Pages: 528
Publication Date: 10 October 2023
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Active

Joanna Robinson is a writer and podcaster at the Ringer. Previously, she worked at Vanity Fair. She lives in Oakland, California. Dave Gonzales is a podcaster and has written for the New York Times and the Guardian. He lives in Denver, Colorado. Gavin Edwards is the best-selling author of The Tao of Bill Murray and twelve other books. He lives in Charlotte, North Carolina.

Reviews for MCU: The Reign of Marvel Studios

"""The book every MCU fan needs to read."" -- Alan Sepinwall, author of The Sopranos Sessions ""A deeply researched and engagingly written spin through Marvel history that gives credit where it’s due, without papering over cracks. Even the biggest fan will find new revelations and new perspectives in the often first-hand accounts of the studio’s climb to world dominance."" -- Helen O’Hara - Empire Magazine"