Managing Innovation and Entrepreneurship in Technology-Based Firms

Michael J. C. Martin (Dalhousie University)

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English

Wiley-Interscience
02 September 1994

Entrepreneurship; Management & management techniques; Hi-tech manufacturing industries

Series: Wiley Series in Engineering and Technology Management

Describes principles and methodologies necessary to build efficient and highly productive work systems in high tech organizations that must develop and deploy new products in a timely fashion with competitive advantage. Presents techniques applicable to small high tech consumer products or large complex systems requiring cost control, waste minimization and rapid product development. Stresses methodologies to be used for strategic advantage. Suggests diverse strategic plans and their pros and cons, depending on the product and markets.

By: Michael J. C. Martin (Dalhousie University)
Imprint: Wiley-Interscience
Country of Publication: United States
Dimensions: Height: 246mm, Width: 162mm, Spine: 26mm
Weight: 703g
ISBN: 9780471572190
ISBN 10: 0471572195
Series: Wiley Series in Engineering and Technology Management
Pages: 416
Publication Date: 02 September 1994
Audience: Professional and scholarly , Undergraduate
Format: Hardback
Publisher's Status: Active

Michael J. C. Martin is the author of Managing Innovation and Entrepreneurship in Technology-Based Firms, published by Wiley.