Managerial Economics

Concepts and Principles

Donald Stengel

$82.95 $74.57

Hardback

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English

Business Expert Press
01 May 2011

Microeconomics

Summary
Details

If you have good economic principles, then more than likely, you're making good business decisions. Although economics is sometimes dismissed as a discourse of practical relevance to only a relatively small circle of academicians and policy analysts who call themselves economists, sound economic reasoning benefits any manager of a business, whether they are involved with production and operations, marketing, finance, or corporate strategy. This highly respected text will help you and any business manager with managerial economics, which is the application of microeconomics to business decisions. Inside, you'll learn about the key relationships between price, quantity, cost, revenue, and profit, which are detailed for an individual firm in the form of simple conceptual models. The book includes key elements from the economics of consumer demand and the economics of production. It also discusses economic motivations for expanding a business and contributions from economics for improved organization of large firms, as well as market price-quantity equilibrium, competitive behavior, and the role of market structure on market equilibrium and competition. It concludes by considering market regulation in terms of the generic problems that create the need for regulation and possible remedies for those problems.

By: Donald Stengel
Imprint: Business Expert Press
Country of Publication: United States [Currently unable to ship to USA: see Shipping Info]
Dimensions: Height: 229mm, Width: 152mm, Spine: 11mm
Weight: 386g
ISBN: 9781953349002
ISBN 10: 1953349005
Pages: 162
Publication Date: 01 May 2011
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Active

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Managerial Economics

Concepts and Principles

Donald Stengel

$82.95 $74.57

Hardback

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