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Love and Kisses: The History of the Postcard by Marcello Mini at Abbey's Bookshop,
Love and Kisses: The History of the Postcard
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Marcello Mini

Love and Kisses

The History of the Postcard

Marcello Mini

$39.99

Paperback

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Mandragora
01 June 2025
Antiques & collectables: books, manuscripts, ephemera & printed matter
In Florence, cassettai refers to the special group of street vendors who take their name from the drawer-like containers in which they display their wares. They have belonged to the association of the same name since 1909; today they are recognised as an important part of Florence's historical and cultural heritage. They are both promoters and protagonists of a volume on the history of the illustrated postcard, in whose diffusion they have traditionally played an important role.

The history of the postcard intersects closely with that of the art of the last two centuries, beginning with the emergence of photography. Over time, the postcard became an art form in its own right; it also had a hand in transforming communication, providing travellers with the opportunity of recording spontaneous impressions while forever capturing a picture of the visited site.

Sponsored by the association of the cassettai, the volume offers a rich and varied overview of the illustrated postcard, which was once an extremely popular means of conveying messages through words and images. Still today, the postcard holds its own in a world dominated by more modern and rapid means of communication, while retaining its connection with a fascinating history, one imbued with culture, identity, beauty and romanticism.

Text in English and Italian.

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A rich and varied history of the illustrated postcard as an art form and transformational communication tool

103 colour, 12 b/w illustrations
Edited by:  
Imprint:   Mandragora
Country of Publication:   Italy
Dimensions:   Height: 225mm,  Width: 210mm,  Spine: 8mm
Weight:   384g
ISBN:   9788874616329
ISBN 10:   8874616325
Pages:   88
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Unspecified
Prefaces Introduction Love and Kisses. The History of the Postcard The birth of photography The postcard The emergence of the real photo postcard The artistic postcard Photography in Florence: the story of the Alinari brothers Photography, picture postcards and publishing in Florence The Florentine Cassettai and the picture postcard

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