LL COOL J is a Rock & Roll Hall of Fame inductee, Grammy Award-winning Hip-Hop icon, Kennedy Center Honoree, actor, New York Times best-selling author, philanthropist, founder and CEO of Rock The Bells. Vikki Tobak is an author, journalist, and curator of music photography and contemporary culture. Alec Banks is a journalist and the editorial director of Rock the Bells.
"""This eye-catching survey…spotlights important players in hip-hop history, from the 1970s, when skeptics believed the genre “had the same shelf life of a carton of milk,” to the moneymaking phenomenon enmeshed in today’s popular culture. [The book's] all-star lineup and the treasure trove of photos...bring to vivid life the energy and history of hip-hop."" —PUBLISHERS WEEKLY"