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Introduction to Graphic Design

A Guide to Thinking, Process, and Style

Aaris Sherin (St John's University, New York, USA)

$69.99

Paperback

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English
Bloomsbury Visual Arts
01 June 2023
From your first day learning the basic terms of design, through to bringing together your final portfolio, Introduction to Graphic Design 2nd edition is the perfect companion for your learning journey.

Written by experienced educator and designer Aaris Sherin, this popular textbook is designed for visual learners and explains all the key topics introductory graphic design classes will contain.

Concepts covered include layout, narrative, semiotics, colour, typography, production and context, and examples range from packaging design and advertising, through to apps and motion graphics.

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Boxes of ""Do’s and Don’ts"", tips and discussion points -

Practical exercises throughout the book

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Design In Action case studies -

Broad variety of inspirational work from international designers -

Includes advice on design development, research, presenting and critiquing work

This new edition brings together an even more diverse range of featured designers, more coverage of cultural differences and sensitivity considerations, more digital-first design and more critical analysis of trends in graphic design.
By:  
Imprint:   Bloomsbury Visual Arts
Country of Publication:   United Kingdom
Edition:   2nd edition
Dimensions:   Height: 268mm,  Width: 210mm,  Spine: 16mm
Weight:   880g
ISBN:   9781350232235
ISBN 10:   1350232238
Pages:   256
Publication Date:  
Audience:   College/higher education ,  A / AS level
Format:   Paperback
Publisher's Status:   Active

Aaris Sherin is an educator, writer and designer. She is an Associate Professor of Graphic Design at St John's University, Queens, New York. Sherin is a frequent lecturer and speaker at both national and international design conferences. Her writing has been featured in publications such as PRINT Magazine, STEP Inside Design, Form, Leonardo, and Design and Culture.

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