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Introduction to Business Management by du Toit at Abbey's Bookshop,
Introduction to Business Management
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du Toit Strydom

Introduction to Business Management

du Toit,  Strydom,  Erasmus

$178.95

Paperback

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English
Oxford University Press Southern Africa
14 July 2010
Business studies: general
Introduction to Business Management explores the business environment in which we operate. It explains management principles such as planning, organising, leading, and controlling, and also examines in-depth the functional areas of human resources, marketing, public relations, financial management, operations management, and purchasing and supply management.
Edited by:   , ,
Imprint:   Oxford University Press Southern Africa
Edition:   8th edition
Dimensions:   Height: 241mm,  Width: 169mm,  Spine: 31mm
Weight:   934g
ISBN:   9780195992519
ISBN 10:   0195992512
Pages:   640
Publication Date:  
Audience:   College/higher education ,  A / AS level
Format:   Paperback
Publisher's Status:   Active
Part 1: The business world and the place of Business Management 1: Setting the scene 2: Entrepreneurship, SMMEs and franchising 3: Establishing a business 4: The business environment 5: Ethics and social responsibility Part 2:The business organisation and management 6: Planning 7: Organising 8: Motivation and leadership 9: Control Part 3: The functional areas of a business 10: Operations management 11: Human resource management 12: Marketing management 13: Financial management 14: Purchasing and supply management Part 4: Business strategy and decision-making 15: Strategic management including Business Intelligence

Gawie du Toit, Johan Strydom and Barney Erasmus are all Professors at UNISA (University of South Africa).

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