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Instafame

Graffiti and Street Art in the Instagram Era

Lachlan MacDowall (University of Melbourne)

$61.95

Paperback

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English
Intellect Books
15 October 2019
Instafame charts the impact of Instagram—one of the world’s most popular social media platforms—on visual culture in the mere eight years since its launch. MacDowell traces the intuitive connections between graffiti, street art, and Instagram, arguing that social media’s unending battle for a viewer’s attention is closely aligned with eye-catching ethos of unsanctioned public art. Beginning with the observation that the scroll of images on a sideways phone screen resembles nothing so much as graffiti seen through the windows of a moving train, Macdowell moves outward to give us a wide-ranging look at how Instagram has already effected a dramatic shift in the making and viewing of street art.

By:  
Imprint:   Intellect Books
Country of Publication:   United Kingdom
Dimensions:   Height: 22mm,  Width: 17mm,  Spine: 1mm
Weight:   454g
ISBN:   9781783209835
ISBN 10:   1783209836
Pages:   200
Publication Date:  
Audience:   Professional and scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
Acknowledgements Chapter One: Introduction: The Instagram Era Chapter Two: Graffiti and Street Art Chapter Three: Global Media Histories Chapter Four: The Architecture of Instagram Chapter Five: The Streets on Instagram Chapter Six: Instagram on the Streets Chapter Seven: The Top 100 Chapter Eight: Conclusion: The Death of Instagram

Lachlan MacDowall is a researcher at the University of Melbourne.

Reviews for Instafame: Graffiti and Street Art in the Instagram Era

'By characterizing graffiti and street art as 'flexible aesthetic features', MacDowall binds the latter to media forms, thus creating a feedback loop between digitally influenced practices of graffiti and street art and Instagram’s digital platform, supporting his claim that ours is an Instagram era. [...] The book offers a well-synthesized review of the various scholarly theses on graffiti and street art as well as an insightful history of its photography.' -- Nicholas Hardy, Space and Culture


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