Beat the rise! Delivery fees are going up soon. INFO

Close Notification

Your cart does not contain any items

Innovation in Action

Unlock Curiosity, Creativity and Clarity with the DUCTRI Toolkit

Christian Walsh Vaughan Broderick

$36.95

Paperback

Forthcoming
Pre-Order now

QTY:

English
Wiley
01 July 2026
A proven framework to turn your best ideas into lasting change.

Innovation workshops generate plenty of ideas. What they don't generate is actual change. The problem isn't creativity - it's that most approaches don't help you identify the right problem to solve, and they stop at ideation, leaving you with a whiteboard full of possibilities and no path to delivery.

Innovation in Action introduces the DUCTRI Toolkit — a six-phase process (Discovering, Understanding, Creating, Testing, Resourcing, Implementing) refined through 300+ industry projects over ten years. Developed by innovation researchers and experts Christian Walsh and Vaughan Broderick, DUCTRI emphasises the two phases other frameworks ignore: Resourcing and Implementing.

Inside, you'll find:

Over 30 field-tested tools with step-by-step guidance on what, why, when and how to use each one Real-world case studies from healthcare, technology, social enterprise and more — showing innovation in action across products, services and systems in diverse industries Practical frameworks for building the curiosity, creativity and clarity mindsets that drive lasting change

Whether you're a manager driving innovation, a consultant needing proven client tools, or a leader navigating organisational change, Innovation in Action provides a complete path from ideation to implementation. The tools are practical, the guidance is specific, and the approach actually works.
By:   ,
Imprint:   Wiley
Country of Publication:   Australia
Dimensions:   Height: 23mm,  Width: 15mm,  Spine: 2mm
Weight:   340g
ISBN:   9781394396269
ISBN 10:   1394396260
Pages:   256
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Forthcoming
Introduction xiii The DUCTRI process xvii Part I Curiosity 1 1 The curious mindset 3 2 Discovering 11 3 Understanding 47 Part II Creativity 83 4 The creative mindset 85 5 Creating 91 6 Testing 111 Part III Clarity 137 7 The clear mindset 139 8 Resourcing 145 9 Implementing 175 10 Repeating 201 Conclusion: Now go make a difference 209 Acknowledgements 211 References 215 Index of tools 223

CHRISTIAN WALSH is a senior lecturer and co-founder of several businesses. He teaches and researches in innovation and helps executive MBA teams make lasting change. VAUGHAN BRODERICK is an innovation practitioner, educator and facilitator who helps startups and organisations navigate complex change. More at vaughanbroderick.com

See Also