Innovate to Grow

Gaining and Sustaining a Growth Advantage

George S. Day

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English

Palgrave Macmillan
25 February 2025

Business strategy; Business innovation

Series: Palgrave Executive Essentials

Leadership teams that want their firm to grow faster must excel at innovation. This book offers a robust and tested approach that is used by organic growth leaders, who have learned to master the four innovation disciplines. The first discipline is to demonstrate a sustained leadership commitment to having the best innovation talent and capabilities. They use these resources to turn their innovation flywheels faster by: capturing better opportunities sooner, containing the inevitable risks of innovation, and then excelling with the messy and creative work of innovation. They are much better at using technology advances such as Gen AI to improve their innovation processes and practices.

Whether you are a seasoned senior leader, an aspiring manager or a contributor to an innovation team, you’ll learn how your firm can get and keep a growth advantage.

By: George S. Day
Imprint: Palgrave Macmillan
Country of Publication: Switzerland
Dimensions: Height: 210mm, Width: 148mm,
ISBN: 9783031776724
ISBN 10: 3031776720
Series: Palgrave Executive Essentials
Pages: 147
Publication Date: 25 February 2025
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Active

George S. Day is the Geoffrey T. Boisi Professor Emeritus at the Wharton School of the University of Pennsylvania. He founded the Mack Institute for Innovation Management at Wharton, where he is presently a Faculty Emeritus in Residence. He has consulted on innovation and strategy issues with dozens of firms and served on 12 for-profit and not-for-profit Boards of Directors.