Influencing Others

Tips for headers to Persuade Effectively

Arjun Singh

$51.95 $44.02

Paperback

Not in-store but you can order this
How long will it take?

Availability Information

We source books from suppliers in Australia and overseas. For books we don't currently have in stock, the time it takes to get them from our suppliers can vary widely - from a few days to a few months - so we check each book with each supplier to determine the expected time it will take to be supplied to us.

We then advise you accordingly. If the time taken to get any book is too long for you, you can let us know and we will cancel or adjust your order, and refund as required.

To find out the anticipated arrival time for specific items prior to ordering, please contact us by phone or email:

Phone +61 2 9264 3111, or 1800 4 BOOKS (1800 4 26657) if outside Sydney:
option 1 Abbey's Bookshop (Crime, History, Science, Kids & more) • info@abbeys.com.au
option 2 Language Book Centre (ESL & Foreign Languages) • language@abbeys.com.au
option 3 Galaxy Bookshop (Sci-fi, Fantasy, Romance, Graphic Novels) • sf@galaxybooks.com.au

QTY:

English

Self
25 November 2023

Teaching of special educational needs; Business communication & presentation

Summary
Details

"Headlines are your first and possibly last chance to grab someone's attention and get them to read your content. That's why it's important to write headers that are persuasive and effective. It is important to note that what works for one audience may not work for another. It is important to do your research and know your audience when crafting persuasive headlines.

Use strong verbs: Verbs are the powerhouses of any sentence, and this is especially true when it comes to headlines. Use verbs that are active, strong, and descriptive. For example, instead of saying ""Ways to Save Money,"" try ""5 Proven Ways to Save Money Now.""

Create a sense of urgency: People are more likely to read something if they feel that they need to read it right away. Create a sense of urgency by using words like ""today,"" ""now,"" or ""limited time."" For example, instead of saying ""Tips for Getting a Promotion,"" try ""How to Get a Promotion Today.""

Highlight benefits: Everyone is interested in hearing about how they can benefit from something. Highlight the benefits of your content in your headlines. For example, instead of saying ""Learn About Retirement Planning,"" try ""5 Easy Steps to a Comfortable Retirement."""

By: Arjun Singh
Imprint: Self
Dimensions: Height: 229mm, Width: 152mm, Spine: 2mm
Weight: 59g
ISBN: 9788119928279
ISBN 10: 811992827X
Pages: 34
Publication Date: 25 November 2023
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active