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Honda's Global Local Corporation

A. Mair

$236.95   $189.29

Hardback

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English
Palgrave Macmillan
18 November 1993
Japanese carmaker Honda has pioneered a new breed of multinational enterprise - true manufacturing at the global scale. Honda has been a leader in confounding predictions that Japan's carmakers would and could never transfer their success abroad, and that a wholesale 'Japanization' of the west would be provoked if they did. The book covers manufacture, research and development, sourcing of components, human resources and labour relations, collaboration with western firms, political controversy, and the role of concepts and ideas, in Japan, North America, and Europe.
By:  
Imprint:   Palgrave Macmillan
Country of Publication:   United Kingdom
Dimensions:   Height: 216mm,  Width: 140mm,  Spine: 30mm
Weight:   616g
ISBN:   9780333586839
ISBN 10:   0333586832
Pages:   352
Publication Date:  
Audience:   Professional and scholarly ,  Professional and scholarly ,  Professional & Vocational ,  Undergraduate ,  Further / Higher Education
Format:   Hardback
Publisher's Status:   Active

ANDREW MAIR

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