John Whitton is the Director of UCLan Energy and a Co-Director of the Research Institute of Citizenship, Society and Change at the University of Central Lancashire, UK Matthew Cotton is a Lecturer in Human Geography in the Environment Department at the University of York, UK Ioan M. Charnley-Parry is a post-doctoral research associate within UCLan Energy and the Research Institute of Citizenship, Society and Change at the University of Central Lancashire, UK Kathryn Brasier is an Associate Professor of Rural Sociology at Pennsylvania State University, USA