Functional Aesthetics for Data Visualization

Vidya Setlur, Bridget Cogley

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Paperback

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English

John Wiley & Sons Inc
29 November 2022

Enterprise software; Data capture & analysis; Data mining; Information visualisation

What happens when a researcher and a practitioner spend hours crammed in a Fiat discussing data visualization? Beyond creating beautiful charts, they found greater richness in the craft as an integrated whole.

Drawing from their unconventional backgrounds, these two women take readers through a journey around perception, semantics, and intent as the triad that influences visualization. This visually engaging book blends ideas from theory, academia, and practice to craft beautiful, yet meaningful visualizations and dashboards.

How do you take your visualization skills to the next level? The book is perfect for analysts, research and data scientists, journalists, and business professionals. Functional Aesthetics for Data Visualization is also an indispensable resource for just about anyone curious about seeing and understanding data. Think of it as a coffee book for the data geek in you.

https://www.functionalaestheticsbook.com

By: Vidya Setlur, Bridget Cogley
Imprint: John Wiley & Sons Inc
Country of Publication: United States
Dimensions: Height: 236mm, Width: 185mm, Spine: 18mm
Weight: 680g
ISBN: 9781119810087
ISBN 10: 1119810086
Pages: 336
Publication Date: 29 November 2022
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Active

VIDYA SETLUR, PhD, is the head of Tableau Research. She earned her doctorate in Computer Graphics in 2005 at Northwestern University. Her expertise is in natural language processing and computer graphics, and she seeks to develop new algorithms and user interfaces that enhance communication and understanding. BRIDGET COGLEY is the Chief Visualization Officer at Versalytix and is a Tableau Hall of Fame Visionary. As an American Sign Language interpreter turned analyst, her practice incorporates semantics to draw meaning in her designs. She focuses on innovative use cases in data visualization.